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Amazon Advertising + Prime Pantry: What’s the deal for paid search?  

For many consumers, joining Amazon Prime is a no brainer. From free 2-day shipping to unlimited movie and TV streaming, Amazon Prime offers its members tons of benefits that make our lives easier.   Prime Pantry is one such benefit that maximizes convenience and cost savings for consumers. Prime Pantry offers grocery and household items in every day pack sizes (a single box of cereal or a single tube of toothpaste). Amazon ships these …

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Why You Need Automatic and Manual Campaigns

Amazon sellers are a breed of their own. They are proactive entrepreneurs that aim to make money by reaching the e-commerce giant’s customer base. Not a bad strategy. Amazon does the heavy lifting in terms of storing and shipping your products, gets your product in the spotlight, and allows you to scale your business fast. …

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