If you meet any social media marketing manager, they’ll tell you, one of the most important facets of their job is to be able to analyze data and make quick decisions. I have to say, analytic reports have become my friend over the last several years. Having the capability to take an in-depth look at […]
5 Key Marketing Metrics for Social Media Your C-Suite Cares About Read More »
According to research conducted by Ernst & Young, there’s one trait that is shared by a disproportionately high number of female executives. It’s a trait that Meg Whitman, Indra Noovi, Marissa Mayer, and many other top female executives possess. These moguls are all former or current athletes. The research found that 94 percent of women who
The 1 Trait 94 Percent of C-Suite Women Share (And How to Get It) Read More »
Usefulness Content Freshness In the chaotic and disruptive world of business, getting to the famous “C-suite” isn’t easy as it used to be. “Crack the C-Suite Code”, by an executive leadership industry expert, helps any aspiring CEO develop the mindset and framework needed to manage their
Crack the C-Suite Code to Get to the Top – Small Business Trends Read More »
Posted by rMaynes1 The implementation of a solid SEO strategy often gets put on the back burner — behind website redesigns, behind client work, behind almost everything — and even when it is taken seriously, you have to fight for every resource for implementation. SEO must be a priority. However, convincing the company executives to
Selling SEO to the C-Suite: How to Convince Company Executives to Support SEO Read More »
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link
Marketing Day: Communicating to the C-suite, B2B tech buyers & an AI-first world Read More »
Today, I want to focus on and provide insights into a common SEO challenge that is vitally important to personal and professional success: how SEOs can communicate the performance of the organic channel more effectively across their organization and in the boardroom. As competition for digital marketing budgets intensifies in 2018, it is essential that success
The enterprise business of SEO: Communicating to the C-suite Read More »
According to Gartner’s 2017 CEO survey, 58 percent of respondents said growth was their top business priority this year. In addition to business leaders focusing on growth, the survey revealed that product improvement and technology were rising priorities among CEOs. “Almost twice as many CEOs are intent on building up in-house technology and digital capabilities
The average tenure for a CMO fell again last year: CMOs at 100 of the top U.S. brands held on to their jobs for just 42 months in 2016, down from 44 months in 2015, according to a recent Wall Street Journal article. In highly competitive sectors like technology, CMO tenure is likely even shorter.
Marketing Value: 4 Data Points to Prove ROI to the C-Suite Read More »
How To Explain SEO To Your C-Suite ExecutivesForbesExplaining search engine optimization to your C-suite executives is easy if they’ve seen the results before, but many companies are just approaching a serious push on search engine optimization for the first time. SEO is the process of changing your … Source link
How To Explain SEO To Your C-Suite Executives – Forbes Read More »
