Welcome to the first installment of Makers of Modern Marketing at Oracle! A brand new blog series featuring interviews with the creators, architects and risk-takers behind marketing at Oracle. This series gives readers a peek into how marketers inside Oracle are applying our own products (“drinking our own champagne” as some might say) to drive […]
Building the Foundation of Digital Marketing Success Read More »
A strong understanding of the economics of any business unit is absolutely critical to any digital marketing campaign managed against non-brand key performance indicators (KPIs) in a search engine marketing (SEM) campaign. One would think any reasonably large and successful business would have a good handle on their unit economics, and that this knowledge will
Intel CEO Brian Krzanich told his Keynote audience at CES that data has now become the foundation of innovation. Data started as a static tool used by companies to see trends and process information, but it has now reached the point where it is the critical element that is driving technology and is revolutionizing all
At Google’s inception, one innovation differentiated it as a search engine: It used information gained from off-site sources to inform its estimation of the relevance, importance and quality of pages in its index. Originally, this source of off-site information was the network of links found by crawling the web. Nearly two decades later, in 2017,
Four brand-building activities that lay the foundation for SEO Read More »
Tumbleweed Tiny Houses “The Profit” is back for season 5! This week, Marcus Lemonis visits Colorado Springs, Colorado to help Tumbleweed Tiny Houses, a tiny homes manufacturer that makes customized tiny homes, RVs, hotels and more. According to CNBC, owner Steve Weissmann “lacks the leadership skills needed and has put the business in over a
Marcus Lemonis Helps Tumbleweed Tiny Houses Build A Strong Foundation Read More »
Every website owner who has spent many years in the industry would know that just having a good product and service or investing in a creative web design is not enough to increase the amount of traffic that your website is getting. Search engine optimization, also known as SEO, is one of the things that
5 Tips to setting the foundation to SEO Friendly Web Design Read More »
Wikimedia Commons George Soros and his Open Society foundation being banned from Austria by the world’s youngest leader, newly-elected Sebastian Kurz is fake news. There is no truth to a report that the Austrian chancellor banned the foundation sponsored by the Hungarian-American investor, business magnate and philanthropist. Where did this fake news originate? YourNewsWire published
Forbes SEO Friendly Website Design: Building A Strong Foundation For SearchForbesSearch engine optimization is almost always an afterthought for businesses when re-designing a website. Tasks like reviewing mockups, organizing content, getting photography done and completing the hundreds of other tasks necessary to make a website … and more » Source link
SEO Friendly Website Design: Building A Strong Foundation For Search – Forbes Read More »
Customer relationships: Building a foundation for marketing success By Staff Saturday, August 5, 2017 At our agency, the majority of our requests for proposals (RFPs) come from businesses who are trying to increase or improve upon their outbound marketing efforts, such as search engine optimization (SEO), business card and flier design, and calculating their highest
Customer relationships: Building a foundation for marketing success Read More »
The KeyBank Foundation has awarded a whopping $24 million, four-year grant to help small businesses grow in its largest single philanthropic commitment to date. KeyBank Foundation and JumpStart Partner to Help Entrepreneurs The grant was awarded this week to JumpStart Inc., a Cleveland-based nonprofit helping to accelerate the success of diverse entrepreneurs and their high growth
KeyBank Foundation Awards $24 Million Grant to Help Jumpstart Startups Read More »
