8 types of negative reviews Google will remove
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Katsuko Saruhashi Google doodle honors first woman elected to Science Council of Japan
ed Today’s Google doodle honors Katsuko Saruhashi on what would have been the geochemist’s 98th birthday. Saruhashi was renowned in her field of geochemistry and spent much of her career advocating for the advancement of female scientists. “She was deeply committed to inspiring young women to study science, and established the Saruhashi Prize in 1981,
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The Biggest Google Algorithm Updates of 2017
Google brought forth a number of major updates for its ranking algorithm in 2017. From targeting intrusive advertising to low-quality content, we saw quite a lot of change taking place. Algorithm Updates, January Through July 2017 The search engine began the year by fixing intrusive interstitials, which covered content and ruined the experience for the
Guillermo Haro Google doodle celebrates Mexican astronomer who discovered Orion’s flare stars
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Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
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Participating in the conversation: 10 ways to generate traffic WITHOUT Google
Back in 2014 my colleague Chuck Price published The 10 Best Ways to Generate Traffic WITHOUT Google here at Search Engine Watch. Much like the world of search and the perpetually updated algorithms of Google, the landscape of non-Google marketing sees techniques, platforms and priorities change over time. What hasn’t changed is the importance of
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How to Boost Bookings & Conversions with Google Posts: An Interview with Joel Headley
Posted by MiriamEllis Have you been exploring all the ways you might use Google Posts to set and meet brand goals? Chances are good you’ve heard of Google Posts by now: the micro-blogging Google My Business dashboard feature which instantly populates content to your Knowledge Panel and individual listing. We’re still only months into the
Google Launches Shopping Actions Tool To Increase Sales for Online Retailers – Small Business Trends
Google (NASDAQ: GOOGL) has announced a program called Shopping Actions for retailers, which it says has resulted in the shopping basket size of their customers increasing by 30 percent. Google Shopping Actions With this program, consumers can use voice shopping and get a universal cart when they shop across platforms and devices. And retailers can list
Measuring Marketing ROI on Google AdWords
According to research by the American Economic Association, businesses make an average of $2 in revenue for every $1 they spend on AdWords. Of course, results vary from business to business, although all businesses want to increase their returns. However, many of them spend money on AdWords without knowing which search terms to target, what
Google stops showing zero search results for time, calculations & conversions
Google has stopped showing zero search results, i.e., only the answer, followed by a button to “show all results” for searches related to time, calculations and conversions. The blue search results links are now back. Google began this global experiment a week ago today and has now concluded that “the condensed view experiment should stop
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