Healthcare

The 4 Best Practices of Healthcare Social Media Marketing for 2020

Healthcare social media marketing has evolved significantly over the past decade. In fact, a 2013 survey found that social media was blocked for 59% of professionals working in hospitals. Since then, healthcare organizations have increasingly used social media to engage with their communities, recruit employees, and increase patient satisfaction. According to a WEGO health behavioral […]

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5 Digital Marketing Strategies You Should Try in Healthcare Industry

5 Digital Marketing Strategies You Should Try in Healthcare Industry Image source: By Mary Walton The healthcare industry is constantly pursuing the next big technological advancement. Whether it’s a groundbreaking facility, an improved treatment, or the expansion of physician specialties, these organizations are doing their best to provide a greater level of care for patients.

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Arteric Named a Top 100 Healthcare Marketing Agency by MM&M

Latest accolade follows a year of 30% revenue growth and thought leadership. Summit, NJ, August 09, 2019 –(PR.com)– Recognition for exceptional creativity, hard work, and commitment to client success never gets old. Medical Marketing & Media (MM&M), the highly regarded healthcare marketing trade publication, has named Arteric to its Agency 100 list. MM&M selects the

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How to Boost Conversion Rates for Healthcare Websites

How to Boost Conversion Rates for Healthcare Websites Most healthcare organizations and professionals use their websites to market their services and attract patients. However, just because someone has visited your site does not mean that they will convert into a customer. The success of a healthcare site is not determined by the amount of traffic,

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Legato Healthcare Marketing Acquires Fresh Digital Marketing

DE PERE, Wis., July 17, 2019 /PRNewswire/ — Legato Healthcare Marketing announces the acquisition of Fresh Digital Marketing, a Wisconsin-based digital agency nationally renowned for healthcare patient acquisition and engagement, and lead generation in various business-to-business industries. “By welcoming this business into the Legato Healthcare Marketing family, we instantly expand our digital offerings

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Healthmark, a boutique medical marketing SEO company that might take Thailand’s healthcare industry by storm

We are so consumed by technology these days, that whether we are trying to find the best general practitioner or a qualified specialist, we’ll try to figure it out all by ourselves on the internet. Every hospital insinuates that they offer the finest world-class health services money can buy. It comes as no surprise that

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Six takeaways for US healthcare in Mary Meeker’s 2019 Digital Trends report – Econsultancy

Last month, Mary Meeker presented the 2019 edition of her annual Internet Trends report. As usual, this landmark digital trends report covered a wide swathe of topics, from ecommerce and advertising to data growth, the changing nature of work to the latest developments in China. This year, as she last did in 2017, Meeker dedicated

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What is Healthcare Marketing All About?

INSCMagazine: Get Social! Post Views: 2 We are healthcare digital marketing professionals with a passion for serving. The healthcare market is quite complicated and ever-changing. When it comes to digital advertising solutions, healthcare vendors require a skilled crew with a deep perception in the development of cohesive, integrated verbal exchange and advertising systems, lead generation,

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5 Key Healthcare Issues Pending in Congress: The ‘New Rules’ That Could Change the Way You Get Healthcare

By Michael L. Evans and Kevin Fleming In this Gallup poll from late 2018—and in almost every other national research poll on the concerns of American voters—healthcare ranks as the No. 1 issue. Of course, healthcare is a complex, multifaceted issue, and voter concerns include the cost, quality, and availability of care as well as

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There Is No Aspect of Healthcare That Is Not Being Transformed Digitally, Says AMA Chief Experience Officer

“A lot of times it’s better to think about (digital transformation) in retrospect after you’ve gotten something done, but the digital platform is essential in helping you achieve your business objectives, and that’s really what it boils down to,” says AMA Chief Experience Officer Todd Unger. “Even though my purview here is mostly communicating between

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