89% of B2B brands and 86% of B2C brands are using content marketing in some form for pretty much three reasons, in this order: It’s cheaper than traditional marketing. It’s easier to do than advertising. It’s more popular with people (i.e. your audience) than the above two points. In case you’re one of the 11% or […]
And the Tony Award goes to… ‘Microsoft the Musical’? Just kidding. 150 interns and full-time employees at Microsoft recently released a full-on 8 minute video musical production. It centers around the premise that Bill Gates isn’t just a person, but an idea all can aspire to be. The lyrics were all original, and took the
‘Microsoft the Musical’: Inspirational, Hilarious, or Weird? Read More »
Former U.S. President Ronald Reagan had a great grasp on what it means to be an entrepreneur and small business owner. He understood the challenges faced by small businesses and entrepreneurs, and the magic they create. Ronald Reagan Quotes on Small Business and Entrepreneurs President Reagan (pictured above) not only understood this, but he lived
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I suppose leadership at one time meant muscles; but today it means getting along with people. M.K. Gandhi You’ve heard of the age-old adage “Be a shining light”… Something that is pretty obvious to us all when we scout for a leader. But what does it take to be a leader? Who is a leader? Is
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Entrepreneurs offer a powerful service to the world. They take an idea that exists only in their heads and turn it into reality. In the daily grind of emails, phone calls, and to-do lists, this powerful vision can get lost. Don’t let it. Entrepreneurs are awesome, but sometimes they need a little inspiration to keep pursuing
10 Inspirational Business Biographies to Spark Your Inner Entrepreneur Read More »
October 3rd, 2017 We spend so much time beating up on companies and business. It’s #fail this and #fail that. But it doesn’t have to be that way. And now, there’s the PERFECT antidote. Experience This! launches today Welcome to Experience This!, where you’ll find inspiring examples of customer experience, great stories of customer service,
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As a Millennial, I have been keeping a close eye on the evolution of America’s healthcare system, and what its changes may mean for my future. Chronic medical diseases impact more than 133 million individuals in the US–roughly 40 percent of the population and half of all adults. Unfortunately, medical experts predict that these numbers
How An Inspirational Insurance Company Is Empowering Underserved Populations in Chicago Read More »
Hosting a giveaway on your Instagram is one of the easiest ways to increase engagement. But to run a successful one is more challenging and requires some planning. We’ve created a guide on the basics of running an Instagram contest. For this article, we’ll focus specifically on Instagram photo contests that require user participation and
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