Editor’s note: Doing more with less is always an applicable mantra for content marketers. That’s why we brought back this post about how to amplify your best content. Admit it: When the stress and exhaustion of finding something uniquely delightful for every person on your holiday shopping list have brought you to the brink of […]
Adopt a Curation Mindset to Get More From Your Top Content Read More »
Millions of people are suffering from a debilitating condition. Physical symptoms include an increased heart rate, dizziness, difficulty breathing, trembling or shaking, and tightness in the chest. Emotional symptoms include feeling powerless, anxious, intense panic, and fear. It’s called atychiphobia, but most people know it as the “fear of failure.” In many ways, fearing failure
How to Overcome Fear of Failure & Adopt a True Growth Mindset Read More »
Did you know the world’s top 15 luxury brands generate more than 45 million web searches per year? Gucci, ranked as the number one most popular luxury brand online based on Deloitte’s Global Powers of Luxury Goods 2018 study, has approximately 9.5 million web searches per year alone. Luxury brands, resellers, and even counterfeiters are
Luxury marketing search strategy, Part 1: Consumer mindset Read More »
geralt / Pixabay After playing volleyball for 13 years, I found myself yearning for a way for me to give back all of my knowledge and happiness the sport gave me. I took the next step in October 2018 and decided to coach club volleyball. There were many adjustments at first, especially with the way
Something that I’ve come to assert time and time again, both here on John Chow dot Com and on my own blog at Beyond the Rhetoric, is that inspiration and key insights can be gleaned from practically anywhere. You can learn from Instagram models and South African super geniuses alike. And yes, you can learn
As Econsultancy releases its Skills of the Modern Marketer report, the complexity of modern marketing versus the clarity of the big idea is still the major talking point in our industry. The need for people who understand both data and brand has been evident for some time. In a Marketing Week article in 2012, Econsultancy
Do Modern Marketers have the Knowledge, Skills & Mindset required? – Econsultancy Read More »
It’s pretty safe to say that a desire for “happiness” and “success” is fairly universal. We all want to be happy and successful, however you choose to define those terms. The challenge, of course, is figuring out how to get there. If you’ve been reading John Chow dot Com for a while, then you’ll already
This is the time of the year where many SEO professionals are fond of looking for the new and best link building strategies and techniques. While being observant and continuously learning from folks in the link building scene through their webinars, posts, and tweets, I realize there’s nothing new link building techniques to watch out
Maintaining a healthy business requires a healthy mindset. And maintaining a healthy mindset requires maintenance to be…well…maintained 😉 This is never more true than for the workaholic entrepreneur; staying sane is hard work! The mind, body and soul are machines. Yes, beautiful machines, but machines nonetheless. And as with any machine, they can suffer when
A 6-Step “Mindset Maintenance” Checklist for Workaholics Read More »
To grow your customer base, try this subtle but monumental shift in the way you think about your audience. It will change everything about the way you monetize marketing efforts. It’s important to understand that you have three audiences in place at all times. Close your eyes and visualize a 360-degree stadium with a stage
