Puts

LivePerson’s Maven bot platform puts conversational AI in customer agents’ hands

A-From MTT, Channel: Martech: Marketing /

A screenshot from LivePerson’s Maven bot platform. Conversational commerce provider LivePerson is out with a new platform that counts on customer service agents working with AI to create and orchestrate chatbots. “We now know,” founder and CEO Robert LoCascio said, “that people in contact centers, who converse with consumers everyday, are the best conversational designers […]

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Customer survey puts Brentwood printing company in top tier for loyalty

SEO BLOG /

Allegra Marketing Print Mail in Brentwood has been named one of the top performing print providers in the nation, according to SurveyAdvantage’s Print Buyer Satisfaction Index. The company posted an overall loyalty rating of 100% percent during the third quarter, meaning all Allegra survey respondents reported that they are “very likely” to recommend the company.

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How Transformational Marketing Puts Brand Extension Into Overdrive

Marketing /

In a hyper competitive global market, more and more marketers are looking to brand extension as a way of leveraging the value of their core brand. Yet maintaining underlying purpose when making the switch is crucial. While some brands are successful in their extension strategies, many famous names have launched odd or inappropriate products that—predictably

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Google puts focus on deals in hotel, flight search with latest updates

SEO BLOG /

Google is beefing up its deal finder tools for consumers in its hotel and flight search products. This week, Google announced the official launch of new travel features in search — specifically aimed at giving searchers deeper insights into prices around their travel. We covered these features when they were being tested last month and

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Twitter Tests Feature that Puts Breaking News at the Top of User Timelines

curated content, MarketingNews, SEO BLOG, SocialMediaNews, twitter, twitter breaking news /

The latest news always breaks on Twitter faster than on any other social media platform. Now the company is working to solidify that edge by testing a breaking news feature that will deliver the hottest and most relevant stories straight to their users’ feed. As Facebook flounders on what kind of news or content to

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A startup called June20 puts iPads on rails to bring online into physical stores

A-From MTT, Channel: Retail, SEO BLOG /

Retailers have been trying to bring together the information-rich world of their online stores with the touch-the-product advantages of their brick-and-mortar ones. This had led to kiosks, mobile apps that point to inventory in a physical store, and location-based offers, among other efforts. This week, a startup is launching a new and patent-pending approach: Put

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