seismic

Seismic Content Marketing Shift: How These 3 Changes Will Make You Fail

Are your once stellar content marketing results starting to decline? Even though you’ve followed “best practice” tactics. The same ones you used in the past.  The ones based on best results to-date.  Maybe you need to look outside of your organization to understand why.  In the past 6 months, 3 factors have come together to …

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Content Manager, Financial Services – Seismic

Content Manager, Financial Services: Seismic is looking for a prolific and talented content creator to write and produce various content projects regularly to expand our company’s digital footprint, cultivate demand, and generate leads in the enterprise technology space.This role requires a high level of creativity, attention to detail, and project management skills. Familiarity with the technology …

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3 seismic shifts, Part 2

Marketing operations (MO) as a dedicated, funded and strategic capability has exploded across B2B marketing organizations. Driven by traditional marketing’s poor response to changes in technology, customer behavior and use of data for decision-making, the marketing operations function is not only filling the gap, but also creating a competitive advantage for organizations by enabling change …

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