A day in the life of… Matt Phillips, founder of virtual PR agency PPR – Econsultancy
Matt Phillips is founder & MD of PPR, a virtual PR agency specialist in growing challenger brands in the.
Online PR
71% of consumers will unfollow influencers with fake followers
Chart of the Week: 71% of consumers in the UK and US will unfollow an influencer if it was.
How to start a micro-influencer marketing campaign from scratch
Want to run successful influencer marketing campaigns? This post will show you how micro-influencers can help you meet your.
A day in the life of… Florian Hohenauer, Germany MD for global comms agency Hotwire – Econsultancy
Florian Hohenauer is Managing Director for Hotwire in Germany. We spend a day in his life and talk everything.
4 up-and-coming trends spurring the PR industry forward
PR is all about storytelling, but to do this effectively, you need to keep up to date with the.
Five ways to collaborate with Instagram nano-influencers
Nano-influencers are an amazing alternative to micro-influencers as they have in-person relationships with the majority of their community The.
Make influencer marketing as cost-effective as possible [Infographic]
The right influencer can help you get a lot of exposure for your business, so what do you need.
Is the age of the influencer over?
Recent news stories have shown influencers in a bad light, which could impact their effectiveness when it comes to.
A day in the life of… Head of Content and Digital PR at MediaVision – Econsultancy
Jodie Harris is Head of Content and Digital PR at MediaVision, a London-based integrated digital marketing agency. We caught.
A day in the life of… co-founder of a pan-European PR agency – Econsultancy
Brendon Craigie is the co-founder and managing partner of Tyto, a pan-European PR agency. Econsultancy caught up with him.