script

20 Pre-Production Tips to Create Successful Video Content in 2019

UPDATED! This post was expanded and updated for 2019 to include fresh new information. Are you wondering why so many content marketing teams are yet to take advantage of video—even with all of the statistics and case studies that prove its effectiveness? Case in point: 78% of people watch online videos every week, and 55% view …

20 Pre-Production Tips to Create Successful Video Content in 2019 Read More »

How to set up scripts to better target ads on Google Display Network

Where to place your online ads: How to use scripts to filter your ad placements to select the most effective This article is useful for those who would like to place advertisements on sites across the Internet, e.g. on YouTube, forums, mobile apps, and sites devoted to a similar subject. When you are using different …

How to set up scripts to better target ads on Google Display Network Read More »

RStudio for PPC: A Beginner’s Introduction

With the ever-changing PPC landscape, we’re always looking for new ways to access, manipulate, and analyze data. The Account Analyst team at Hanapin has begun working with RStudio as a tool to do just that. This article is a basic intro to RStudio, describing what it does and why you’d want to use it for …

RStudio for PPC: A Beginner’s Introduction Read More »