When entrepreneurs are first starting out, they usually are not thinking of “rocking the boat” when it comes to marketing. Yet a very creative promotion can work wonders for a…
YEC
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Email marketing is often praised for its high return on investment, so it’s no surprise that so many brands focus their attention on this channel. However, like any other marketing…
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The right marketing strategies can elevate your brand and give your business positive attention and exposure, while the wrong ones can sink your company. To find out which strategies work—and…
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A key part of the marketing process is getting the word out about your brand, and your best brand advocate is your staff. What’s the best way to encourage employees to…
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When you’re an entrepreneur, one of your best sources of advice can be other entrepreneurs. Sometimes, though, the advice they offer may not be very good, or at least not…
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As a leader, your job is to motivate your team and help them forge bonds that encourage better collaboration. And during the winter, when cold weather may have everyone stuck inside, is the perfect…