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Google adds booking for spa and salon appointments from Search & Maps

Channel: Local, Google, Google: Google My Business, Google: Knowledge Graph, Google: Maps & Local, Search Marketing: Local Search Marketing, SEO BLOG / Good To SEO

Consumers across the US can now book appointments with salons and spas through Google. Beauty is the second category of appointment bookings available through Google in the US. In December 2016, consumers in select cities could book fitness classes through the Reserve with Google site, as well as Google Search and Maps. That functionality rolled out to the […]

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Facebook Adds Instagram Retargeting Options to Custom Audience

SEO BLOG / Good To SEO

A feature that marketers have long been waiting for on Instagram is finally rolling out to the public. Spotted within the “Audiences” tab in Facebook’s Business Manager, three new retargeting options for Instagram now appear under the Engagement objective when creating a Custom Audience: Video, Lead form, and Instagram business profile. Video allows you

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Bing adds ‘Popular Content’ search results snippet section

Bing, Bing SEO, Bing User Interface, Channel: SEO, SEO BLOG / Good To SEO

Bing has added a new feature to its search results page, a box named “Popular Content.” David Iwanow spotted this first, where if you search for brands such as [dropbox] or [shutterstock], among others, you get this new search result feature. The popular content section is a carousel-like feature that lets you click the right

Google adds menu tab to restaurants’ local panel

Channel: Local, Google: Google My Business, Google: Knowledge Graph, Google: Maps & Local, Google: User Interface, Google: Web Search, SEO BLOG / Good To SEO

Google has added a new tab to the local panel for many restaurants. The new tab is for accessing the restaurant’s menu, and Google may show the tab if Google is able to pick out the menu items from the restaurant’s menu. Sergey Alakov first noticed this, and I am able to replicate it for

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Instagram Adds Video Replies to Stories, Increases Pressure on Snapchat

SEO BLOG / Good To SEO

Instagram continues to mount pressure on Snapchat by adding to the tools and options available within Stories, including features which go beyond what’s available within Snap Inc.’s original Stories offering. Their latest update is the ability to reply to Stories content with a photo or video. As explained by Instagram: “From selfies to Boomerangs, now you can

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Snapchat Adds New Creative Tools, Including Links in Snaps

SEO BLOG / Good To SEO

Remember how Instagram teased brands with a new option to add links to websites within Stories content back in November? Originally, only verified users had access, but that option is becoming more widely available – now, verified users and business profiles with more than 10k followers can also use it. But still, those are fairly restrictive

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Instagram Adds New “Favorites” Feature for Marketers

brand awareness, Favorites feature, Finstagrams, friends list, increase reach, Instagram, Location Stories, Newsrooms, privacy feature, SEO BLOG, Story Ads, Story Links / Good To SEO

In a bid to stay ahead of the competition, Instagram has been adding a lot of new features recently. For the layperson, there’s not much that’s new, but for the marketer, these are the most recent exciting features: Story Ads, which helps you increase your reach Location Stories, which helps you build brand awareness when

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Facebook Messenger Adds Emojis and 3 More Features for Video Chats

Animated Reactions, Effects, emoji, Facebook Messenger, FaceTime, Filters, Masks, New Facebook features, Newsrooms, Screenshots, SEO BLOG, video chat / Good To SEO

To keep your video chats going, Facebook Messenger has added 4 new features. During a video chat on Messenger, you can now add: Animated Reactions Masks and Related Effects Filters Screenshots Starting June 26, these features will be available worldwide. Recent News: Microsoft Rewards Is Paying More People to Use Bing Reactions The animated reactions feature allows you

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Google Adds New Test My Site Features

Google, SEO BLOG, Technology Trends / Good To SEO

If more than half of the visitors to your mobile site abandon it for any reason, you would want to know. Speed is the reason, and the new features added to Test My Site from Google (NASDAQ:GOOGL) will give you valuable information on your site’s performance. New Test My Site Features The new Test My

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Facebook Passes 2 Billion Monthly Active Users, Adds Tools to Celebrate

SEO BLOG / Good To SEO

They were close in their last market update, and now Facebook has confirmed that they’ve surpassed their latest major milestone – 2 billion monthly active users. And while, to some degree, this may seem like a minor announcement – Facebook, already the largest social media platform in the world, is now bigger – it’s worth taking

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