The success of your video marketing strategy often lies in the details you overlook No one would be surprised to learn that videos have become an essential marketing tool across all industries. We’ve been experiencing sustained growth in demand for video content for quite some time now and you can see it all around. Consumers […]
6 underrated SEO areas that will improve your video performance Read More »
We all know that technology and the internet have “leveled the playing field” in a variety of ways, and perhaps one of the most powerful of these is access to automation. It wasn’t that long ago when only the big players could truly automate business processes. Today, everyone from the wannabe entrepreneur launching a new
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Nowadays, there’s a much bigger demand for businesses to complete intricate tasks. So, why not turn to automation for help? With the help of automation, you’ll work faster and reduce the number of mistakes. Clearly, this is a win-win for both your company as well as your customers! Take the words of Ivan Levchenko, the
It Is All About The Details: Areas To Focus On When Trying To Improve Your Digital Marketing The need for digital marketing in nearly all businesses is obvious. Most people look online to find a business or product. Small details can make a big difference in digital marketing whether it is deciding to publish a
Technical optimization is the core element of SEO. Technically optimized sites appeal both to search engines for being much easier to crawl and index, and to users for providing a great user experience. It’s quite challenging to cover all the technical aspects of your site because hundreds of issues may need fixing. However, there are
How to master technical SEO: Six areas to attack now Read More »
Marketing has changed radically in the last decade. While it still requires solid business and traditional marketing skills, the job is increasingly about the world of digital marketing. That’s because areas such as search engine optimization of web content, social media, and data analysis allow digital marketers the chance to better identify and target consumers
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The 80/20 rule is one of the most overused principles in business. It also enjoys a rich history. Around 1904, the Italian engineer and economist Vilfredo Pareto calculated that roughly 80% of the wealth in Italy was owned by 20% of the population. The concept was termed the Pareto Principle. In 1941, Joseph Juran, an
3 Areas to Optimize Your UX Design (and Get More ROI) Read More »
To say that video has become one of go-to marketing tools over the last couple of years feels like an understatement. Video content has seen astonishing growth, with Cisco predicting that by 2021 80% of all Internet traffic will be video. Consumers are eager to watch more videos and brands are responding accordingly. From Facebook’s
9 SEO Areas to Focus On to Boost Your Video’s Visibility Read More »
Optimizing for voice search is synonymous with optimizing for local SEO since both are “about ranking as high as possible” in search results, says a new report by Chatmeter, which scored 12 major retail and restaurant brands to assess their voice-search readiness, including Target, Walmart, Apple and Wendy’s among others. A ‘complete’ local SEO strategy. Chatmeter
Study: Brands are failing voice search optimization in 3 key areas Read More »
In the realm of SEO, as Bill Hunt once put it so well, you have to get the basics right before you even begin to think about innovating. A foundation allows you to put your best foot forward. If you try to build or add on to your house with a weak foundation, you’re only setting
3 Areas to Audit on Local Sites to Create a Stronger SEO Foundation Read More »
