SEO tips

Effective Amazon PPC Management: How to get the most of a limited budget

To be honest, paid search marketing is not a child’s play. Although its compelling benefits cannot be overemphasized, just like SEO, it has its own portion of disadvantages. With no shortage of traffic, Amazon is no doubt a sure place to invest in paid search marketing. According to the research on the “most popular ecommerce …

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The power of page speed: Practical tips and tools to speed up your site

As regular users of the Internet, we all want what we’re searching for to appear instantly. Therefore, in 2010, Google released the PageRank algorithm, which made website and page speed a high ranking factor for crawlers to assess and rank in search engine results pages. 53% of mobile site visits leave a page that takes …

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Two simple behavioral levers to improve your link building efforts

Link building is hard. Anyone who says otherwise has either not done much of it, or they’re trying to sell you a course. To make it even harder, there are a million supposed link building hacks and tactics on the web – and most of them are pretty bad. A quick Google search will net …

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How to set up Google Analytics annotations to show Google updates

With Google releasing more information of when updates take place, you should see it as a good practice to highlight this information in your Google Analytics account. With the use of annotations, you will now have a visual guide in Google Analytic’s reports to help understand if you have been affected negatively or positively from …

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Research: The most common SEO errors

Now, after reading the title, you can think, “What new can I read here? At least every month I see similar articles on different blogs”. I can say without a doubt you’ll definitely like this post. My article is developed on the basis of unique research. Every SEO specialist checks a site with the help …

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How to grab featured snippet rankings with zero link building effort

Featured snippets, also known as “position zero” placements on Google, have been receiving their fair share of glory and blame lately.  While some big corporations like Forbes went ahead and questioned if Google is stealing traffic with the featured snippet, content creators like me have found it easy to get more traffic, thanks to being …

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Seven time-tested tactics to generate – Google reviews

A vast majority of customers find Google reviews posted by strangers just as trustworthy as personal recommendations. So how can businesses encourage customers to leave a review for them on Google? A staggering 97 percent of customers depend on online reviews to make a purchase decision. Google reviews build and insulate brand reputation, thereby helping …

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Seven time-tested tactics to generate more Google reviews

A vast majority of customers find Google reviews posted by strangers just as trustworthy as personal recommendations. So how can businesses encourage customers to leave a review for them on Google? A staggering 97 percent of customers depend on online reviews to make a purchase decision. Google reviews build and insulate brand reputation, thereby helping …

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Google Sandbox: Is it still affecting new sites in 2019?

Google Sandbox is a commonly believed filter that’s used by Google to prevent new websites from ranking high in Google’s Search Engine Results Pages (SERPs). It’s believed that Google uses this filter to put some restrictions on rankings for new websites. The main idea behind it is that new websites may not be as relevant …

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The ultimate guide to strengthen your local SEO strategy

Every business should have a local SEO strategy if they don’t want to miss out on high-intent qualified leads and this is especially crucial for local businesses who need to target people in their city or region. The priority of local businesses is to secure high ranking positions in a particular location. With that said, …

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How to master technical SEO: Six areas to attack now

Technical optimization is the core element of SEO. Technically optimized sites appeal both to search engines for being much easier to crawl and index, and to users for providing a great user experience.  It’s quite challenging to cover all the technical aspects of your site because hundreds of issues may need fixing. However, there are …

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