page speed

How to master technical SEO: Six areas to attack now

Technical optimization is the core element of SEO. Technically optimized sites appeal both to search engines for being much easier to crawl and index, and to users for providing a great user experience.  It’s quite challenging to cover all the technical aspects of your site because hundreds of issues may need fixing. However, there are …

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Seven reasons why your rankings dropped and how to fix them

Do you know the triumph when your content finally hits the first page of Google and attracts significant traffic? Unfortunately, nobody is safe from a sudden drop in rankings. The thing is that the reasons for it may be different and not obvious at all. In this post, you’ll discover what could cause a sudden drop …

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A survival kit for SEO-friendly JavaScript websites

JavaScript-powered websites are here to stay. As JavaScript in its many frameworks becomes an ever more popular resource for modern websites, SEOs must be able to guarantee their technical implementation is search engine-friendly. In this article, we will focus on how to optimize JS-websites for Google (although Bing also recommends the same solution, dynamic rendering). …

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Voice search optimization guide: Six steps for 2019

Have you ever tried to search for some data online when you were multitasking and couldn’t type the text? It would be quite challenging without the opportunity to conduct voice search. According to PWC report, 71% of respondents would rather use their voice assistant to search for something than physically typing their queries. And what’s …

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14 ranking signals you need to optimize for in 2019

It’s a well-known fact that there are over 200 ranking signals used by Google. And every year it keeps on tweaking and refining its algorithm introducing new ranking signals and changing priorities. I know that the idea of having to optimize for all of them will probably make you shiver with horror. The good news …

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How to increase page speed to improve SEO results

Page speed has been a part of Google’s search ranking algorithms for quite some time, but it’s been entirely focused on desktop searches until recently when Google began using page speed as a ranking factor for mobile searches as well. Have you checked your page speed scores lately? How do your speeds match up against …

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10 SEO Approaches to Bring Traffic to a WordPress Site

Depending on how well your website is optimized for performance in the search engines, you can predict its demand among target audiences. The modern-day web has gotten impressively competitive, so every business is searching for better ways to gain a wider recognition in the online community. There are plenty of techniques that you can opt …

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How to Optimize Your Site for Search Ranking with Your Web Analytics Data

Despite a large number of keyword-optimized posts, do you fail to generate enough organic traffic? Some webmasters and SEOs find that they are not yet ranking for coveted keywords or in their target geographies. Even with a lot of hard work, webmasters may find that their traffic is untargeted, which leads to lukewarm conversion rates. …

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15 Common On-Site Technical SEO Issues and How to Tackle Them

$79 billion – that’s how much companies plan to spend on SEO by the year 2020. It might seem like an obscene amount of money, but it is justified considering the multiple tasks that business owners must juggle regularly – from retaining the current crop of customers to creating numerous business profiles in top local directories. …

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What does Google’s “Speed Update” mean for mobile?

Yesterday, Google announced a major upcoming change to its mobile ranking algorithm. In a short blog post entitled ‘Using page speed in mobile search ranking’, it explained that starting in July 2018, page speed will officially be a ranking factor for mobile searches. The catchily-named “Speed Update” (a feat of inventive naming on a par …

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Website Usability vs SEO: Which Is More Important?

Whether you’re looking for the lowest price on a new laptop or searching for the best dentist in your area, a significant proportion of our online activity is determined by search engine results. The big players in the search engine market, such as Google, have gained massive popularity among billions of users worldwide as a …

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What is HTTP/2 and how does it benefit SEO?

The HTTP/2 protocol was published in 2015 with the aim of creating a faster, more secure Internet. Adoption has been gradual and is ongoing, but there are clear benefits for marketers who make the upgrade. So what exactly is HTTP/2 and how does it affect SEO? The variety and quantities of information transferred on the …

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