The end of the year is an exciting and stressful time of the year for us marketers. Exciting, because we all look forward to the holidays, giving and receiving presents, and embracing our creative side to try and come up with original campaigns. But, at the same time, it’s crazy stressful. So many things to […]
How to create beautiful holiday email campaigns using templates Read More »
Halloween is in the rear-view mirror, and Thanksgiving is just ahead. It’s official: The holiday season, for brands both online and off, is off and running. It’s a high-risk, high-reward period, and standing out from the competition may be the difference between financial success and failure for the year. For many organizations, that means getting
Holiday Email Marketing Campaigns: Ensure Delivery & Opens Read More »
How to integrate Email and Facebook to achieve marketing success Despite the infamous belief that email is dead, any other marketing channel is unable to boast of the tremendous 3800% ROI that email keeps bringing to those who practice this marketing channel in a proper way. Analyzing from where the rumors about the dying email
Despite the fierce competition from other marketing channels, e-mail marketing remains a crucial marketing tool for businesses large and small that lets them communicate with prospects as well as current customers. The key to great e-mail marketing is crafting content that people actually want in their inboxes and that speaks to each customer separately, instead
How AI Helps Add Personalization to Your Email Campaigns Read More »
If you’re looking for the 5 simple steps to start using the sentiment widget for yourself, click here. Every time we sent an email, we ended up with lots of data. Open and click rates from hundreds of emails delivered to hundreds of thousands of subscribers. But all this data didn’t tend to give us
Have you ever noticed that it seems like every single company seems to send their email newsletter at the same time? Usually they’re sent very late at night or extra early in the morning. Which is, funny enough, when most of their audience is sleeping, so we wake up with an overstuffed inbox each morning.
6 Tips For Sending Your Email Newsletter At The Right Time Read More »
Want your marketing emails to break through all the noise on Black Friday and Cyber Monday? Then consider sending them a day early or a day late. That is a key finding from an analysis conducted by Constant Contact of billions of emails sent and opened around Thanksgiving, Black Friday, Small Business Saturday, and Cyber
Holiday Marketing Email Tactics: Good and Bad Send Dates Read More »
Email marketing is huge, and it can build long-term loyalty quickly when done the right way. Think about it, when someone subscribes to your email list, they are interested in receiving more awesome content or product information from you. You can easily increase engagement and sales by shooting out an email message once or twice
Writing Email Subject Lines That Get Opened And Increase Open Rate Read More »
Pexels / Pixabay Email campaigns are a great way to keep your audience engaged and interested in your products and services. And an automated campaign is a super easy way to keep your brand top of mind and make regular contact with your audience. Email automation is the ability to send time or action triggered
Search “Double opt-in” in Google, and you’ll get over nine million hits! Clearly, a lot has been written on the subject. Nine million results, a large part of which are composed of questions like “Should I use a subscription confirmation?” and “Double opt-in or single opt-in?”…which leads us to believe that there is still a
Double Opt-In For Your Email Marketing Contact List Read More »
