Facebook Marketing

Facebook’s 24 + 1 policy and how it’s impacting brands

Incorporating the latest Messenger updates will help you drive business success As a professional in the digital marketing space, you are probably aware of the restrictions on Messenger responses because of Facebook’s 24 + 1 policy. However, you can still take advantage of this narrow time frame, boost marketing efforts on the platform, and connect strategically with consumers. …

Facebook’s 24 + 1 policy and how it’s impacting brands Read More »

A detailed guide to advertising on Facebook Messenger

Facilitate customer acquisition through direct conversation and provide a seamless shopping experience for your prospects on a platform they’re already familiar with An estimated 1.2 billion people used Facebook Messenger every month in 2018. A report by Flurry Analytics noted that the time spent on social media and messaging apps increased by a stunning 400%. …

A detailed guide to advertising on Facebook Messenger Read More »

News Roundup 10th May 2019

Consumers don’t trust influencers, Facebook launches 3 new ad tools for small businesses, Amazon storing UK biometric data, Facebook relaxes cryptocurrency ad rules, Google’s new consumer privacy plans, Facebook removes “dangerous users”, digital ad revenues top $1bn, Facebook political ad warning and Singapore passes ‘fake news’ law. This week has seen a number of big …

News Roundup 10th May 2019 Read More »

3 reasons Facebook Ad testing is essential

Advertisers are turning their attention toward their ad creative, which is quickly becoming the driver for financial performance Facebook is changing the game for advertisers. In recent years, the social network has focused on improving its optimization algorithm and native advertising tools, which have allowed smaller companies to compete without having to invest in third-party …

3 reasons Facebook Ad testing is essential Read More »

7 Marketing Strategies that Work to Increase Conversions

Nowadays, it’s not enough to just build a website that gets ample traffic. You want visitors to bookmark your site, subscribe to your email list, buy your products, and keep coming back. In other words, you want a website that converts. But this is easier said than done. With so many companies competing for your …

7 Marketing Strategies that Work to Increase Conversions Read More »

Updated guide to Facebook advertising placements [Infographic]

One of the most underrated aspects of digital advertising is ad placements. Advertisers tend to think that choosing an advertising channel is where their campaigns begin and end. Unknown to them, knowing where to place ads can help determine how strong or how weak of an impact a certain ad will have on audiences. Before …

Updated guide to Facebook advertising placements [Infographic] Read More »

Facebook vs. Instagram advertising: which one’s better for your business?

Instagram Vs. Twitter: The better platform for your business Beginner marketers consider launching a social media campaign. Experienced marketers launch a social media campaign on Facebook. Smart marketers study all social media platforms and launch successful integrated social media campaigns on the platforms that are best for their business. Let’s be honest, social media marketing is …

Facebook vs. Instagram advertising: which one’s better for your business? Read More »

5 Simple Steps for Using Facebook Groups to Grow Your Business

In January 2018, a lot of marketers expressed frustration with Facebook—some even gave up on the platform altogether—after noticing a sharp decline in the organic reach of their posts. Facebook’s Head of News Feed Adam Mosseri said that the company decided to “shift ranking to make News Feed more about connecting with people and less …

5 Simple Steps for Using Facebook Groups to Grow Your Business Read More »

WP Twitter Auto Publish Powered By : XYZScripts.com