By 2019, Cisco predicts that internet traffic from videos will make up 80% of all internet traffic worldwide. Thanks to the mass adoption of high-speed internet and in particular, mobile internet, a video is now the most powerful content marketing tool we have at our disposal. With compelling visuals and rich sounds, brands can use […]
5 Brands That Prove Live Video Is The Future of Content Marketing Read More »
This week, the Interactive Advertising Bureau (IAB) Technology Lab released for comments a new draft of its OpenRTB framework that is designed to potentially handle entirely new forms of online buying and selling. The Lab describes version 3.0 as “a major [over]haul of the real-time bidding framework,” noting that it improves security in the ad supply chain
IAB Tech Lab’s new draft OpenRTB 3.0 is designed for the future of advertising Read More »
If you haven’t been paying attention to the world of cryptocurrencies like Bitcoin and Ethereum, you’ve been missing out on the excitement and advancements that will likely change the way we accept, bill, and pay for things. If you run a business, this news is especially important, as it’s very likely your competition is already
Digital Currencies, Blockchain, and the Future of Business Transactions Read More »
Photo credit: Krafted/Shutterstock Smart contracts can be an excellent tool – and we need strong oracle technology for them to be truly self-executing. In 2008, Satoshi Nakamoto shook the world with the introduction of bitcoin to the masses. It has been a while since that time, and hundreds of other cryptocoins have emerged, trying to
With technology changing at such a rapid rate, career planners and job seekers often wonder how to best prepare for the job market of the future. It’s common to gravitate towards lucrative jobs in the technology sector, digital marketing, support, and sales. According to research by Fast Company, the hottest jobs in 2025 will be
When people think about computer vision (sometimes called “machine vision”), they often think of smartphones and autonomous cars. Snapchat can give you a puppy dog face thanks to facial recognition (a subset of machine vision). Autonomous cars can identify a human walking across a street. But did you know that machine vision plays a role
How computer vision may impact the future of marketing Read More »
Operations occur near constantly across your organization through processes and details that you may never even be aware of. As a marketer, you’re likely most familiar with marketing operations, and hopefully, sales operations because of your partnership with sales, but then maybe less familiar with business operations. But when it comes down to it, operations
3 Insights on the Impact and Future of Business, Marketing, and Sales Operations Read More »
A Complete History of Influencer Marketing and What it Means for the Future [Infographic] Social media has democratized much of our lives in a way that has made it easier than ever before to access news and information. One of the things that has become democratized is who gets to be famous. It used to
The Future of AI and Chatbots: What Comes Next? The world has Siri. The world embraces Alexa. Cars are driving themselves, sort of. So, what’s next for artificial intelligence? What about chatbots and customer service? One person that has a handle on the future of this industry is that of Tim Hayden. Tim Hayden has
As leaders progress further into the future, they will face a complex and unpredictable world. They will need to adapt to constantly evolving technology while keeping their businesses stable. They will work in an environment that uses both human and machine labor fueled by artificial intelligence. Businesses will need to make smart decisions about their team’s
9 Books Every Future Business Innovator Needs on the Bookshelf Read More »
