Holidays

Science Says Celebrating These Five Holidays In January Will Make You More Successful (Hint: They Probably Aren’t On Your Calendar)

The holiday season has come and gone. We’ve eaten too much, overspent, and grown tired of old Uncle Tim’s relentless rants about the good ‘ole days. But this doesn’t mean the time for celebrating has passed. There are five more holidays you should be celebrating in January.  None of them will cause you to gain

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Amazon Sold ‘Million’ of Alexa Devices Over the Holidays, Brands Will Need to Focus More on Voice Advertising in 2018

The recent holiday was a happy one for Amazon, if the company’s latest report is anything to go by. The eCommerce giant alleges that “tens of millions of Alexa-enabled devices” were sold worldwide during the 2017 holiday season, making it a breakout year for the voice-activated digital assistant. Alexa Ruled the Holidays The Amazon report

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Dealing with holiday gift sets after the holidays • Yoast

With the holiday season now mostly behind us, many owners of online shops are probably still recovering from this very busy time. Many businesses offer special, holiday-themed products and gifts during this season. But how to handle the product pages of holiday gift sets after the holidays are over? Even if the gift set or

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7 Tips to Help B2B Businesses Manage Digital Marketing Over the Holidays

This time of year, retailers are extremely busy, both in-store and online. But for other businesses, the end of the year and the holiday season are different. For example, we work mostly with technology companies, businesses that offer hi-tech products, technical services, and professional services in support of technology companies. For many of our clients,

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Rising CPMs During the Holidays? Here’s Why You Shouldn’t Panic

You’re running campaigns as usual. Good ones, campaigns that have succeeded in the past. Some might have even returned best-in-class results. All of a sudden, though, the cost of those same strategies and campaign structures increased in October, and your November numbers are even higher. What gives? It’s important to note that you’re (probably) not

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3 Ways You Can Use Chatbots to Gear up for the Holidays

With great holiday promotions come great responsibility. The duties that follow include fielding a ton of questions, making gift recommendations and most importantly, finding a way to deliver those gifts in a timely manner. There are plenty of ways to interact with consumers throughout the holiday shopping process, but social is quickly taking the lead.

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Health for the Holidays: 5 Fitness-Related Gifts That Will Make Employees Hearts Beat Faster

Raise your hand if you’ve ever gifted a gym membership to your staff. If the gym isn’t already one of your workplace perks, then giving a year-long membership is a quick present sure to universally please one and all. Or will it? Gyms may have locations scattered all over the place, but this present is

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