March 24th, 2020 Marketing Erica Perry Today, mobile messaging apps are used more than three hours per day by over 2.5 billion users (35 percent) across the world. This number is expected to grow to nearly 40 percent by 2023. Meeting people where they spend their time, at the right moment and on the right […]
What Marketers Need to Know About LinkedIn’s New Conversation Ads Read More »
LinkedIn is testing a Snapchat-like feature for companies and individuals to highlight their … [+] day-to-day work environments. AFP via Getty Images Wednesday, LinkedIn announced internal testing of a Snapchat-like feature called LinkedIn Stories, where users and businesses can share “ephemeral and light” content to their accounts during their workday. The company is currently testing
How Businesses Could Potentially Use LinkedIn’s Upcoming Stories Feature Read More »
LinkedIn is a powerful tool for marketing — in fact, a HubSpot study found LinkedIn generates the highest visitor-to-lead conversion rate at 2.74%
As a marketer, you’re undoubtedly aware of some of the major social media sites you can use for lead generation.
How to Generate Leads on LinkedIn, According to LinkedIn’s VP of Marketing Read More »
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. How to find an expert on LinkedIn. LinkedIn has added a new feature for posting
Social Shorts: LinkedIn’s latest feature, GM’s new CMO, iProspect acquires MuteSix Read More »
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Bringing music to Waze. YouTube Premium and YouTube Music Premium members can now access YouTube Music
LinkedIn can be a very engaging channel, especially for B2B brands. Here’s everything you need to know about the recent changes in the algorithm and how to create engaging content. LinkedIn has turned into the number one platform for professionals and B2B brands. It’s been a social media platform with a consistent mission and it
How to master LinkedIn’s algorithm to boost engagement Read More »
Professional networking site LinkedIn has long been an effective outlet for businesses – especially B2B ones – to connect with potential hires, partners and, most importantly, customers. The best part? You don’t have to pay for those connections. Unfortunately, it looks like the golden days of LinkedIn marketing are drawing to a close. With more
LinkedIn’s Algorithm Is Changing, so Milk It While It Lasts Read More »
Surely meetings weren’t designed to be useless time sucks that everyone dreads until the minute they’re over. You’ve likely been part of the drill at some point. Entire teams and departments shuffle into the boardroom; a few key people speak and make decisions, while the rest are lost in space thinking about they want for lunch while
What You Can Learn from LinkedIn’s CEO about Eliminating Useless Meetings Read More »
Surely meetings weren’t designed to be useless time sucks that everyone dreads until the minute they’re over. You’ve likely been part of the drill at some point. Entire teams and departments shuffle into the boardroom; a few key people speak and make decisions, while the rest are lost in space thinking about they want for
