With the wealth of information the internet offers, there simply isn’t enough time to sort through all of it. Newsletters, however, can send you smart, targeted information and stories on the topics that are important to you, directly to your inbox. When you’re running a small business, I know your time comes at a premium, […]
10 Must-Read Email Newsletters for Small Business Owners Read More »
Chart of the Day: Why people aren’t reading your emails but are still subscribed to them The inbox of the average customer is a cluttered one. Every online store and brand they make a purchase from wants them to come back, meaning enticing offers, discounts, and sales are constantly being thrown at them. As a
Want people to read your newsletters? Work on your subject line Read More »
Branding is certainly a well-known concept for marketers everywhere. After all, a brand is what makes a business more than a sum of transactions: branding is what makes customers fall in love. There’s plenty of advice and guidance on the internet to help any company shape their branding strategy. But once you have a branding
How to Build a Strong Brand Through Curated Email Newsletters Read More »
stux / Pixabay With the new GDPR privacy regulations taking effect not only in the E.U. but for businesses worldwide who might do business with residents of the EU, many digital marketers are starting to rethink their lead generation strategy. For one thing, privacy regulations have made it so that we must specifically and directly
Everything You Ever Wanted to Know About Newsletters (But Were Afraid to Ask) Read More »
The best email newsletters provide value and captivate subscribers week after week. That’s how smart email marketers get their audience to open, click, and share their newsletter again and again. But how do you consistently produce and deliver an engaging newsletter? A little inspiration from the most successful email newsletters can help! The AWeber team
12 Exceptional Newsletters That Will Change Your Approach to Email Forever Read More »
It’s true that some of the best things in life are free, and it’s especially true of some of the excellent educational resources available to entrepreneurs. Case in point: There are hundreds, perhaps thousands, of free email newsletters that can help you learn whatever it is you need to know to help grow your business.
18 Newsletters That Will Make You a Better Entrepreneur Read More »
“Let’s just create an email newsletter!” If marketers had a dime for every time we’ve heard that suggestion at a meeting. Newsletters are a great way to engage with your audience and to keep them informed about your business on a regular basis – they’re personal, targeted and consistent. According to Mailjet, good marketing newsletters
How To Create Newsletters That Engage Readers More Read More »
Nobody wants more email. Yet, as a marketer you want your prospects to want more email – to want your newsletters, at least. How do you create a newsletter so compelling that people not only subscribe to it but also continually look forward to receiving and reading it? Scott Monty, CEO and co-managing partner at
How the Best Newsletters Get – and Keep – Readers’ Attention Read More »
Hey there and welcome to Episode 220 of the Problogger podcast. My name’s Darren Rowse and I’m the blogger behind problogger.com, a blog, a podcast, event, job board, and a series of ebooks, and soon to come some courses, all designed to help you as a blogger to grow your blog and to make some
220: What You Should Include in Your Email Newsletters Read More »
In the whole cycle of optimizing your marketing strategies, your newsletter mustn’t be forgotten. Make sure your newsletter is of added value to your audience and is of high quality. Of course, there’s always something to improve. You can make improvements based on your intuition but why not test that intuition first by A/B testing
