Persona

Persona franchise surpasses 10 million copies sold

It has taken nearly a quarter of a century, but the Persona series has hit 10 million copies sold. That includes all games in the series: the main Persona role-playing adventures as well as spinoffs like dungeon-crawler Persona Q2. Developer Atlus revealed this milestone in a blog post on its official Japanese Persona website today. …

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5 ways to grow ABM performance by moving beyond your basic persona framework

In an article from a couple of years ago, Hasse Jansen curated 33 statistics on why your marketing organization should employ buyer personas to drive better demand gen results. Back in 2016 when he was writing, 44% of B2B marketers had already implemented personas and a full 83% expected they’d be using personas in the …

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How a Brand Persona Plays Into Effective ROI

What Is Branding? As the American Marketing Association defines it: “A brand is a name, term, design, symbol or any other feature that identifies one seller’s good or service as distinct from those of other sellers.” Water is a simple product, yet these brands have all managed to differentiate themselves from each other: Why would …

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Seo In Young congratulates ‘Bar Persona’ co-host Fei on miss A’s 9th debut anniversary

Seo In Young is celebrating a very special friend’s debut anniversary. On July 1, the singer took to her personal Instagram account to share a set of images featuring her with good friend and former miss A member Fei. In the images, Fei is holding a bouquet of bright pink flowers as the pair pose warmly for the …

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