Position

How to Grab Position Zero in Google Featured Snippets

For businesses today, reaching that coveted #1 spot on Google is still a main goal, and as ideal as that position is, there’s now another spot that marketers should strive for that is referred to as “position zero” or a Google featured snippet. You may have seen the Google featured snippet appear in search results […]

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Talent Gap Puts Small Private Practice Doctors Offices in Tough Hiring Position

One thing threatening the future of health care at the local level is a private practice’s ability to attract top talent. Small Business Healthcare Recruiting Trends Without nurses and the staff needed to run a small doctor’s office, it’s more likely that the healthcare landscape will continue to shift to larger companies. The one “positive”

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Google Search Console may have a bug with the average position metric

The Google Search Console seems to have a bug in their Search Analytics report, specifically with the average position metric. Many webmasters are claiming the average position metric in the search analytics report has taken a sharp dive since July 13. I have seen dozens of screen shots from webmasters showing proof of this decline,

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How To Analyze Position Data In Google Search Console

Clients and even conference presenters are using Google Search Console’s position wrong. It’s an easy mistake to make. Here’s why you should only trust position when looking at query data and not page or site data. Position Google has a lot of information on how they calculate position and what it means. The content here is pretty dense

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Looking beyond consumer journey position

The popularity of the already well-established affiliate channel continues to grow as part of the marketing mix. US affiliate spending will total $5.37 billion in 2017, according to an eMarketer report, a 12 percent increase over 2016’s $4.78 billion. The same report states one of the reasons for this growth is that it is highly

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How To Position Yourself As A Successful Blogger By Doing 1 Thing

Any basketball fans out there? I’ve followed basketball for about 40 years. From playing through the junior college level to following the game on the high school, college and pro levels I had seen thousands of players excel on the court. 1 particularly entertaining player comes to mind when I think about today’s blog post

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