Practices

4 Best Practices to Align Customer Success and Product Teams

Customer success leaders help drive an overarching strategy to ensure that customer success is a core pillar across the entire organization. When an organization is fully aligned around the success of current (and future) customers, it becomes easier to sign, work with, and grow these customer accounts. It’s also important that organizations put customers first

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Lyft Follows Uber, Launches Healthcare Ride Program To Help Small Practices – Small Business Trends

Allscripts (NASDAQ: MDRX) and Lyft have come together to provide non-emergency transportation to the patients of healthcare providers as part of their workflow. The announcement of this partnership comes after rival Uber recently announced a similar service. Both platforms are addressing the growing problem of keeping medical appointments due to lack of transportation. In the

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Uber Health Offers Rides to Doctor Appointments Benefiting Patients and Small Practices – Small Business Trends

Uber has announced the availability of Uber Health after beta testing the platform with more than 100 healthcare organizations across the US. The new service is going to provide transportation for the patients of healthcare providers even if they don’t have a smartphone or the Uber app. A centralized dashboard will allow organizations in the

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Best Practices for Lead Source in Your Engagement Platform

Lead source is defined as the method by which a prospect found your product or service, and is an essential part of effective lead management. Lead source ensures that your leads remain measurable across the buyer’s journey. As you track the source of your lead through the funnel, you can quickly determine what is working

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Is Your Email Marketing Practices GDPR-Compliant?

Summary: With almost the deadline for implementing GDPR closing in, marketers are having mixed reactions about it. In this article, the Monks shine some light on the benefits of being GDPR-compliant and the steps email marketers need to take in order to be GDPR-compliant. Disclaimer: The information provided here is only for better understanding of

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5 Best Practices for Effective Social Media Marketing in 2018

Think for a moment; can you ignore social media in today’s marketing? Of course not. Nobody can afford to lose a borderless market that is bigger than China and India combined. Owing to the same, companies are enthusiastically investing resources in social media marketing. In fact, social media is no more about branding or reputation

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Examples of Success When CRO Best Practices Are Ignored

January 31, 2018 In the world of expertise, where you focus on honing your skills in one facet of digital marketing, sometimes you’re required to perform outside of that facet. Digital marketing is an environment affected by a myriad of variables both controllable and erratic. We can be insanely brilliant PPC gurus but when it

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