Two weeks out from the busiest holiday shopping time of the year, many holiday shoppers are already hitting the buy button. Cardlytics, a company that provides an online rewards platform for financial institutions, says that 40 percent of holiday spend happens in the four weeks leading up to Black Friday, and that last year’s Black […]
How consumers plan to research & purchase gifts this season Read More »
November 9th, 2017 The holiday season is officially here. Let the e-commerce games begin! As we have seen over the past few years, e-commerce sales are on the rise. This 2017 holiday season, online sales are projected, yet again, to increase as much as 18 percent from last year. What’s more, up to 25 percent of those
How Shopping on Instagram Will Dominate This Holiday Season Read More »
Twitter’s partnering with Brandwatch and Cheddar to deliver a new series of data insights which will highlight key market trends and consumer behaviors, based on Twitter data, throughout the holiday season. The new initiative will aim to highlight actionable trends data for marketers, based on the rising tweet conversation – as explained by Twitter: “We’ll
There are 55 shopping days left til Christmas and this holiday season is already in full swing. That also means that there are only 62 days left in 2017 to offset as many of those taxable profits as you can before the end of the year with new capital equipment for 2018. NOTE: I am
The Top 14 Business Productivity Gadgets You Should Splurge On This Holiday Season Read More »
The holidays aren’t too far away, but they also aren’t right there, staring us in the face. This is the perfect time, before the rush but not too soon, where you can really start working on those holiday promotion plans. But as a small business you have to make sure you do it the right
10 Mistakes Small Businesses Make When Preparing for a Busy Season Read More »
If early signs are any indication, the 2017 holiday season will look a lot different than previous holiday seasons for retailers. That has huge implications for the types of marketing campaigns they will run. What Happened to Black Friday? First of all, you’re a lot more likely to hear that “Black Friday is dead” this
How Retail Can Embrace Social Media For The Holiday Season Read More »
Take control of your transactional emails before Black Friday The holidays are a crucial time for your business. We might be approaching the most wonderful time of year (Santa Clauses everywhere, steaming mugs of eggnog…), but the holiday season is also a stressful time for e-retailers. That’s right, between Black Friday on November 24 and
Get Your Transactional Emails Right This Holiday Season With Real-Time Monitoring Read More »
67% of companies that don’t hit their multi-year Black Friday average will fail to hit their multi-year rest of the holiday season average The days are getting shorter and all of the decorations are out. You know what that means. Pumpkin and maple flavored everything and your massive holiday season to-do list just became more
There’s no denying that when it comes to holiday shopping, Amazon is the company to beat. The past few years saw the retail giant’s sales figures going up, especially during the holidays, as thousands of consumers opt to shop online because of convenience. As a matter of fact, the internet retailer accounted for 33.8% of
5 Ways Retailers Can Beat Amazon This Holiday Season Read More »
A Nov. 1 workshop will offer local business owners the latest tips on prepping for the holiday season. The free workshop will take place at the Livingston County Chamber of Commerce & Tourism at 4635 Millennium Dr. in Geneseo from 12 to 2 p.m. The workshop will feature four segments. The first will focus on
Livingston County News | Chamber of commerce hosting holiday season workshop Read More »
