Last week, we hosted another happy hour here at our New York office. This one was titled “Energizing Ecommerce: Retail winners, losers, and Amazon,” and was created in collaboration with Jumpshot. Here are highlights from the event around Amazon and Google, and their market shares in ecommerce. Our speaker for the evening was Steve Kraus, […]
Google + Amazon: Data on market share, trends, searches from Jumpshot Read More »
The holiday season is a fun and exciting time for most people. For many retailers, of course, it’s also much, much more. It’s the make-or-break moment for the entire year. With all that pressure, it can be a challenge for retailers to step back and come up with effective ways to make the most of
A side-hustle. A home-based business. A startup. Whatever you call it—congratulations! You’re the owner of a small business. You have a great product, and Amazon, eBay, Etsy and other websites offer ready-made distribution platforms to get your products sold. To make sure your products get discovered in a competitive online marketplace, small businesses need to
Why Online Marketplaces Care About Barcodes (And You Should Too) Read More »
coffeebeanworks / Pixabay According to a 2017 survey by PwC, 69 percent of retailers pointed to emerging digital technologies as an area in which they planned to increase investment. Additionally, around one third of retailers planned to implement AI-enabled technology for customer service, as noted by eMarketer. While it’s encouraging to see retailers excited to
How to Prepare for Retail’s Digital Transformation Read More »
The holidays are truly the most important time of the year for retailers. Consider the data: according to the National Retail Federation, holiday sales will increase 3.6-4% by the end of 2017. In most sectors, holiday sales account for up to 30% of a business’ revenues (almost $680.4 billion U.S. dollars), up from about 25% last
How to Use PPC Advertising to Get the Most Out of the Holidays Read More »
There’s no denying that when it comes to holiday shopping, Amazon is the company to beat. The past few years saw the retail giant’s sales figures going up, especially during the holidays, as thousands of consumers opt to shop online because of convenience. As a matter of fact, the internet retailer accounted for 33.8% of
5 Ways Retailers Can Beat Amazon This Holiday Season Read More »
