QUESTION: I’ve been spinning my wheels trying to market my small counseling practice. I’ve done some AdWords and Facebook campaigns with little return on investment. The world of search engine optimization has gotten far more complex than I can fathom or have time for. Do you have a recommendation for marketing my business online? ANSWER: […]
At a recent production of the Cumberland County Playhouse’s Matilda, Producing Director Bryce McDonald noticed a large group of young people in attendance. “It was two Girl Scout troops from Ohio,” McDonald said. “They got up early and took a bus down. They planned to eat, hang out at the park and make a day
Tourism spending tops $127M in 2019 | Local News Read More »
Glenn Fogel, CEO of Booking Holdings Olivia Michael | CNBC counted on Google for traffic, spending billions of dollars a year on ads and search engine optimization. But the company is trying to diversify away from Google as it looks to build its brand through TV commercials and online videos. In its earnings release on
Booking.com is shifting some of its Google spending to TV ads Read More »
Families in the United States are expected to spend more on back-to-school shopping this year than last, according to recent research from the National Retail Federation (NRF). The report was based on NRF spend data from previous years as well as data from a survey of 7,660 consumers conducted in early July 2019. Families with
2019 Back-to-School Spending Trends | Infographic Read More »
Can you guess how most people improve their rankings? Well, they either hire an SEO firm, which is expensive, or they do it themselves, which is time-consuming. There must be a better solution, right? One that still gets results, doesn’t take as much time and doesn’t cost any money. Well, I’m about to make a
How to Track and Improve Your Rankings Without Spending Money Read More »
Facebook Groups are nothing new. In fact, they’ve been around for a decade, making them one of the social network’s oldest features. But after the Facebook algorithm update that de-prioritizes brand content, these groups have become even more important for connecting with a brand’s followers. Major brands have enjoyed significant success from creating and growing
How to Grow Your Facebook Group From 0 to 10K Members Without Spending a Dollar Read More »
The biggest challenge for online marketers is to gain visibility for their websites because it has a direct link to ranking, traffic flow, and conversions. But getting noticed is not easy, especially for small business owners who have a frugal budget. The bigger online players in search engine optimization are the bigger companies with
If you look at people with 10K, 500K or even 1M followers on their blog or YouTube channel, you think they must be special, right? No normal person could get to that level. I’m here to tell you that’s not true. Anyone can build a massive audience. I’ve done it myself many times. It’s not
The 30-Day Strategy to Build an Audience (Without Spending a Dime!) Read More »
Global Big Data Spending in Healthcare Market Size, Status and Forecast 2025 is a valuable source of insightful data that will help business strategists. The report covers industry chain analysis, latest market trends & dynamics, and major key players. Additionally, it focuses on these leaders’ size, prices, expansion rate, prices, competition, and value chain analysis. The
Google, Facebook and Amazon are the top three digital ad platforms in the U.S. Together they capture just under 70% of all digital ad dollars spent according to eMarketer. More than two-thirds of all digital spending. The three companies are collecting 68.1% of digital ad spending says the firm’s latest estimates. It’s comparable when mobile
Almost 70% of digital ad spending going to Google, Facebook, Amazon, says analyst firm Read More »
