Rich Snippets

Yoast SEO’s hidden features that secretly level up our SEO • Yoast

Willemien Hallebeek Willemien is Content Team Lead at Yoast. She loves to create and organize content in such a way that it helps people understand SEO. If you use Yoast SEO on your website, you’re probably familiar with features like the SEO analysis or the snippet preview. You might even know that you can easily …

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How to grab featured snippet rankings with zero link building effort

Featured snippets, also known as “position zero” placements on Google, have been receiving their fair share of glory and blame lately.  While some big corporations like Forbes went ahead and questioned if Google is stealing traffic with the featured snippet, content creators like me have found it easy to get more traffic, thanks to being …

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A guide to implementing Google’s “How-to” schema

Google is always looking for the best ways to provide the most useful results to users. It’s what has allowed Google to dominate the search engine market for so long and, it has kept the SEO industry evolving. In the beginning, there were quick answer boxes (remember those?) and, most recently, the introduction of “How-to” …

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Rich results are on the rise • Yoast

Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today, the search results look very different, especially on mobile. We see extra …

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What’s technical SEO? 8 technical aspects everyone should know • Yoast

Willemien Hallebeek Willemien is Content Team Lead at Yoast. She loves to create and organize content in such a way that it helps people understand SEO. An SEO Basics post about technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference …

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Top Six Best Rich Snippets Plugins For WordPress (2019)

Home / Plugins / Top Six Best Rich Snippets Plugins For WordPress (2019) By Kevin Muldoon Last updated: May 1, 2019 The core version of WordPress was designed with search engines in mind. WordPress helps search engines crawl your content and offers SEO-friendly features such as permalinks, however it still lacks support for various more …

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A story about Schema, structured data and robots • Yoast

Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Once upon a time, a little robot came to a site to figure out what it was about. The robot read some words and followed some links and …

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Google featured snippets: A short guide for 2019

When you ask any question in Google or search with any keyword, a special block of information may appear, which is known as a featured snippet. This block will contain an extracted summary of the answer from a webpage, a link to that page, and most of the time, a related image. Google extracts the …

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What is structured data? • SEO for beginners • Yoast

Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. You might have heard about structured data, Schema.org, and JSON-LD. But what do these terms mean exactly? What is structured data? What does structured data do? And …

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