SmallWebBusiness

Farmgirl Flowers is Still Bootstrapped But Has a Billion Dollar Goal 

Farmgirl Flowers is a seven-year-old bootstrapped internet startup that sales flowers direct to the consumer and simply does it better. It is growing at 50 percent year over year, projecting $21.5 million in revenue in 2018. Founder and CEO Christina Stembel says that her “goal is to be a billion dollar company” and that they are […]

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We Want America to Lead the World in 5G

FCC Chairman Ajit Pai recently talked about the upcoming White House meeting which Verizon, AT&T, and Sprint are all expected to attend. The FCC Chairman says that it’s vital that we eliminate the local regulatory hurdles that are currently preventing 5G from being implemented in the US. FCC Chairman Ajit Pai via CNBC’s Squawk on

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How to Find Seasonal Employees For Your Small Business When Unemployment is Low

Target, Macy’s and other retailers are already gearing up for the upcoming holiday season and the accompanying shopping madness. Insiders are anticipating a good season, thanks to consumer optimism and low unemployment. But can retailers find enough seasonal workers to fill their needs? Target is aiming to hire 120,000 seasonal employees while Macy’s plans to

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Could Your Small Business Benefit from Using Chatbots?

The mindset of the modern consumer is one of urgency and convenience. Businesses that reply to queries and concerns quickly and without hassle generally earn more customer loyalty and have better brand reputation. And thanks to chatbots, more companies can now be online 24/7 to meet their customer’s needs. Chatbot is an amalgamation of the

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4 Inbound Marketing Tactics to Use for Your B2B Company

According to a new study by the Pew Research Center, eight out of 10 Americans now shop online. This means that the traditional ways of marketing—cold calls, trade shows, TV, radio—are not as effective as they used to be. As a matter of fact, more companies are now turning to inbound marketing to generate leads and close

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5 Simple Steps for Using Facebook Groups to Grow Your Business

In January 2018, a lot of marketers expressed frustration with Facebook—some even gave up on the platform altogether—after noticing a sharp decline in the organic reach of their posts. Facebook’s Head of News Feed Adam Mosseri said that the company decided to “shift ranking to make News Feed more about connecting with people and less

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NFIB Index Shows Small Business Optimism in the US is at Its Highest Level Ever

Small businesses are feeling very positive these days. According to the National Federation of Independent Businesses (NFIB), this optimism has reached record-breaking levels. A recent NFIB report showed that August’s Small Business Optimism Index came in at an all-time high of 108.8. The previous index record was 108 and was set 35 years ago in

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Is it Time to Refine Your Value Proposition?

What value do you offer your clients? This is a very important question that a lot of companies struggle to answer. It’s also a question that you have to answer quickly effectively, and clearly. Otherwise, your prospective client will lose interest and move on to the next brand. So how will you answer this question?

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How to Define Buyer Persona for More Successful Marketing

Do you really know who your customers are? You might believe your product is popular among millennials when in reality your main consumers are 50-year-old housewives. Not knowing who buys your products will lead to disappointed consumers and an ineffective marketing strategy. Unfortunately, a lot of companies do not understand what their customers want and

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Mark Cuban Reveals the Biggest Mistake New Entrepreneurs Make

The entrepreneurial spirit is alive and well in the United States. Unfortunately, 30 percent of new businesses fail within the first 2 years of launching, 50 percent fail after 5 years, and the number climbs to about 66 percent by the tenth year. Dallas Mavericks owner and mogul Mark Cuban says this is because most

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