Looking back at the year’s best marketing campaigns can generate ideas for your own upcoming marketing efforts. Here is a list of 10 outstanding digital marketing campaigns from 2017. The campaigns include search hacking, viral retweets and replies, user-generated content on Instagram, Google hacking, success in failure, fake ads, and true news. Wendy’s #NuggsforCarter Wendy’s […]
10 Exceptional Digital Marketing Campaigns in 2017 Read More »
January 2nd, 2018 ClearVoice, a collaborative content management platform, explores the biggest challenges of marketing content in their new survey. The poll uses open-ended responses from 1,000 marketers to provide insight on challenges like time, content quality and creation, idea generation, and distribution. The simple question, “What’s your biggest challenge with content?” yielded a variety
The 4 Biggest Challenges for Marketers Heading Into 2018 Read More »
Are you feeling down about the low numbers on your email list? Have you ever wondered how you could really accelerate its growth? Perhaps all it takes is a mindset shift. That’s what we did recently on a separate website we run and it had HUGE results. First of all, you already know how important
At a recent Christmas party a friend asked me a series of rapid-fire questions about blogging. “Do you think I should start a blog in 2018? Or have I missed the boat with blogging? If blogging is still relevant, how could it benefit me? I guess I’m trying to work out… why should I start
One of the first items you should consider in putting together an SEO plan is what keywords you should try to rank for. That’s very basic, right? But the world of SEO has become more complex. It’s not like you can simply decide you want to rank for a keyword, optimize some content on a
Audio can bring your presentations to life especially in a kiosk setting where slideshows play unattended in a continuous loop. If you have recently made the switch from Microsoft PowerPoint or Keynote to Google Slides, the one important feature that you might be missing inside Google Slides is audio. Both Keynote and PowerPoint make it
How to Add Music and Voiceover Narration to Google Slides Read More »
My three-year-old was extra special the other day and I wanted to surprise her with a treat on our walk home from school. We passed by a storefront with macarons in the window—one of my daughter’s favorites—but we kept on walking for another block. Why? Because it was worth the extra time to go to
The Personalization Challenge (and Why Tech Alone Can’t Solve It) Read More »
Do you know there’s an app that unlocks hidden benefits of your credit cards? Well, the Sift app — an innovative free mobile application — unlocks hidden benefits of your credit cards you probably were not aware of, such as price adjustment refunds, extended warranties, return protection, rewards and much more. The app helps users
Sift App Helps Business Users Find Hidden Benefits of Their Credit Cards Read More »
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Did you know that by 2020 the digital universe will consist of 44 zettabytes of data (source: IDC), but that the human brain can only process the equivalent of 1 million gigabytes of memory? The explosion of big data has meant that humans simply have too much data to understand and handle daily. For search, content and
