Instagram is an undeniably viable platform for marketing in 2019. In fact, Instagram has officially reached more than one billion active monthly users -- which means Read More
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Do you remember playing Pokémon? Super Mario? The Legend of Zelda? Sonic? While the days of the original PlayStation, Game Boy and NES are long gone, Read More
As more advertisers zoom in on Amazon, the competition for consumer attention will only get stiffer but there is a strategy that can help Amazon's 2018 Read More
You’re ready to kill it in the business world. You have the ideas, the drive, the know-how, but you have one thing holding you back – Read More
August 10 is National Lazy Day. While that might not be something you celebrate, you can bet hashtags and memes about laziness will be shared across Read More
If you use it right, Twitter can be a massive lead generation tool for your business. The problem is many don't take the time to learn Read More
Marketers continue to embrace personalization and all its benefits. But in this day and age, greeting customers by their first name in an email is no Read More
A/B testing works… some of the time. Barely. A tiny bit. If you’re lucky. And when it does, a 1% increase to show to bosses and Read More
When I first started diving into Facebook marketing for business I was happy to simply send out an error-free post. No typos? No poorly-cropped images? No Read More
Everyone knows digital marketing is a field of constant evolution. In many cases, a strategy is only as good as the tools it employs. Using the Read More