According to a recent study by Tech Trust, 59% of UK charities still do not have a digital strategy in place, with the majority lacking investment in the tools and training needed to implement it. Given the benefits, this statistic is somewhat shocking. The same report suggests that charities with a digital strategy are in […]
How digital technology is impacting the charity sector – Econsultancy Read More »
Many marketers looking for a single view of their customers have been turning to customer data platforms (CDPs), a sector that the CDP Institute’s latest report (free, registration required) said is enjoying robust growth and evolving with new capabilities. Steady growth in CDP sector. The semi-annual study, the Institute’s fifth, found a growth rate of
CDP sector grew 23%, saw first major acquisitions in second half of 2018 Read More »
Vacation rental managers are seeking to offer services currently not enabled by their software. According to a Hostfully study, 88% of property managers either offer services outside their property management system or don’t offer them but would like to. Local tours emerged as the top service property managers either offer outside their software or would
Gaps remain in vacation rental tech sector as managers seek more from systems Read More »
Web design and software development skills have always been marketable, but until recently the opportunity to work in the cannabis industry might not have been top of mind among those learning them. As we near the end of 2018, on the other hand, you could say that the jobs for those wanting to take part
Tech Skills in High Demand in Canada’s Cannabis Sector Read More »
There has always been debate over which agency pricing model is best to incentivise your agency towards the same goals that you have been set by management. In this article specifically we’re going to look at the model of charging clients based on performance, also known as the CPA (cost per acquisition) model. There are
Why paying your PPC agency on a CPA model just doesn’t work in the fashion sector Read More »
What’s the secret to successful visual content marketing for finance brands? Find out with our 8 foolproof tips. The finance world can be a tough place for a marketer. Creating inspired content that communicates brand messages, engages customers and keeps the compliance team happy is a tough nut to crack. But fear not – there
How to create awesome visual content for the finance sector Read More »
An increasing number of Indians are switching to smartphones with 4G data connections and making online purchases. Thanks to this ever-increasing consumer base, the Indian ecommerce sector has witnessed a steady growth in the recent years. Currently at $53 billion in annual revenue, the country’s ecommerce industry is expected to exceed $100 billion by 2020.
This week we’ve got a bevvy of interesting case studies from the public sector, including an East London borough using chatbots to report environmental incidents; the top 10 digital transformation trends for 2019, according to Forbes; and a look at why practices from DevOps can aid in digital transformation. Forbes’ top 10 digital transformation trends for
How to gain visibility on SERPs for local law firms As the world goes online, professionals like lawyers, accountants, and dentists are discovering that not as many potential clients are walking through the door and more are searching for them online first. Internet reviews and word of mouth count for more now and up to
Comparing growth and sources in smartphone mobile visits in the retail, travel, automotive, finance, banking, insurance and media statistics We know from trends in mobile adoption statistics that, in most industry sectors, we have passed the tipping point where smartphone mobile visits (and sales) exceed desktop visits. In this latest research from Adobe, there are
Smartphone website visit growth by industry sector Read More »
