Tailored

Matt Southern

Facebook Can Now Deliver Ads That Are Dynamically Tailored to Each User

SEO BLOG /

Facebook is rolling out new advertising features that use machine learning to dynamically customize ads for individual users. This gives advertisers the ability to serve personalized ads when they may otherwise lack the time and resources required to deliver personally relevant ad experiences. In an announcement, the company states: “Facebook machine learning combines data and […]

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Custom software that is tailored to your specific needs 

Business, Technology NEWS /

Are you looking for a software that will help you to empower your business? Look no further. At Memos Software company, a software development company based in the Czech Republic, we create custom software products and operational systems that drive business efficiency around the world. Whatever your needs might be, our experienced team of experts

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Merkle launches bidding platform tailored for Amazon sponsored brand ads

A-From MTT, Amazon, Amazon: Amazon Advertising, Channel: Retail, E-Commerce /

Sponsored brand ads can appear at the top of Amazon search results in addition to several other spots on the platform. Performance agency Merkle has developed an internal automated bidding platform designed specifically for Amazon sponsored brand ads. Announced Thursday, the technology can update bids on sponsored brand inventory as often as 48 times per

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Tailored Views For Social Engagement

Product Updates, SEO BLOG /

Managing a multi-purpose inbox for all of your social channels is hard enough. With a unified social feed consisting of customer service inquiries, Retweets, @mentions, ad comments, complaints, praise—the list goes on—it’s becoming even more of a challenge. This is especially true when considering the growing engagement rates between brands and customers. It’s clear that

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Tailored Digital Experiences with Marketing Automation

Adaptive Marketing, Customer Marketing, Demand & Lead Generation, Digital Marketing, digital marketing strategies, marketing automation, personalization, SEO BLOG /

Having this intelligence ensures that companies deliver a unified brand experience across all channels: both online and offline. As more and more data is collected on a buyer over time, companies can begin to tailor what that individual sees when they come to the website: a welcome note upon arrival to the homepage, a thank

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