Eskom, Denel, the SABC, SAA — state-owned enterprises (SOEs) have made headlines repeatedly in the previous years, with few South Africans seeing much light at the end of the proverbial tunnel — or any light at all really, thanks to scheduled load-shedding. Arguably, however, there are reasons to be optimistic. The period before the elections […]
In turning around an SEO, transparency is vital to regaining trust Read More »
Earlier this week, we all snoozed through a large portion of the Super Bowl. Hopefully, before you dozed off, you were able to catch the story of former NFL star Nolan Carroll. Nolan never got to play in the Super Bowl during his NFL career, but like nearly 1 in 4 former pro football players,
In the News: Former NFLer Turning Attention to Mom-and-Pop Businesses Read More »
The gender pay gap is real, pervasive, and expansive, and it occurs across almost all industries and occupations. In fact, it isn’t just about traditional employment—even small business owners seeking financing face similar issues. Welcome to the funding gap. According to data collected and analyzed by Fundera, female entrepreneurs receive fewer loans, of smaller
Women Are Turning to Crowdfunding Because They’re Shut Out of Traditional Lending Read More »
A new report from Searchmetrics examines Product Listing Ad results in the UK, France and Germany and finds more competition since January. The report says, “the number and diversity of comparison shopping services appearing in Google Shopping units has dramatically increased.” From 1 percent to 32 percent. In 2017, the European Commission fined Google roughly $2.7 billion
Report: Google PLA antitrust remedy turning comparison engines into agencies Read More »
It’s never too late to start something new. Just ask Tom Grady, who purchased Redhawk Auto Service 13 years ago after roughly 30 years in the larger automotive industry. After years working for manufacturers and managing dealerships, Grady was ready for a new challenge—and he found it in the purchase of the middling Redhawk Auto
Why should you use employee advocacy? How do you incentivize advocates and what challenges may arise? Here are a few highlights shared during our most recent #SMTLive Twitter chat. Source link
Turning Your Employees Into Social Media Advocates Read More »
Fashion isn’t just about creating attractive and trendy products. It can also serve as a vehicle for enacting positive change around the world. More and more fashion designers and entrepreneurs are adding a charitable or ethical component to their business model. 2 Examples of Turning Profits into Social Change One example is Stacey Boyd, founder
Two Fashion Entrepreneurs Turning Profits Into Social Change Read More »
By Brian Winch I come from a family of “working poor.” My mom stayed home to raise me and my two brothers, while my father worked as a school janitor. They also rented out the basement suite of our house, mom operated a day care from home, and dad supplemented the family income with odd jobs.
Turning Trash Into Cash: Tips for Starting a Successful Side Hustle Read More »
Social media use is steadily growing each year. Research in 2017, shows that U.S. digital consumers spent an average of 2 hours and 15 minutes on social platforms every day, up 45 minutes since 2015. On average, users spent 35 minutes of that time on Facebook alone. In the past view years, the consumption of
Facebook is Helping Brands Skyrocket Ad Conversions by Turning Still Images Into Videos Read More »
Much like the middle child in a family, middle of funnel (MOFU) content tends to get overlooked in favor of the more popular siblings. Everyone likes to focus on how to use content marketing to bring in new leads, and using content to turn a prospect into a customer. But what about the process of
Turning a Lead into a Prospect with MOFU Content Read More »
