sales funnel

5 Online Marketing Funnels You Probably Aren’t Using (But Should)

February 27, 2019 Advertising, business sales, content funnels, Content marketing, Digital Marketing, Entrepreneurship, Internet & WWW, Marketing & Advertising, Marketing & PR, Online Marketing, Online Marketing & Advertising, sales funnel, small business 0 Comments

An online marketing funnel is a marketing strategy to get a consistent stream of new leads or sales from your site. Online entrepreneurs are very familiar with funnels already, as…

The Account-Based Marketing (ABM) Mega Guide

February 27, 2019 ABM, ABM marketing funnel, Account-Based Marketing, AIDA, B2B Marketers, Content marketing, Customer, Marketing, marketing funnel, Marketing Funnels, Marketing Strategy, marketing team, personalization, sales funnel, sales team 0 Comments

Once upon a time (1898, to be exact) in an ad agency in Philadelphia, an impressively mustachioed ad man named Elias St. Elmo Lewis pioneered the modern-day marketing funnel. The concept itself…

4 Steps to Discover Your Ideal Buyer Persona for B2B Marketers

February 4, 2019 b2b, B2B Marketers, buyer persona, Buyer Personas, buyers, Customer, demographic, Digital Marketing, Hubspot, Lead, marketing funnel, Marketing Funnels, pain points, sales funnel, Smaply, Up Close & Persona 0 Comments

A study by Demandbase found that in around 79% of B2B purchases, anywhere between one to six people are involved. The same study also found that in 2018, 45% of B2B…

13 Messages Your Chatbot Should Be Saying to Prospects

January 9, 2019 AI, Artificial Intelligence, BOFU, bounce rate, chatbot, Clippy, conversion rate, conversions, marketing funnel, MOFU, sales funnel, TOFU 0 Comments

Whenever most of us think about chatbots, we usually view them as a helpful tool for managing customer support. However, in the past year, we’ve been witnessing the evolution of…

The Complete Guide to Getting Started With Website Personalization

November 12, 2018 brand loyalty, conversions, customer journey, customer retention, dynamic content blocks, Engagement, Intent-Based Personalization, page goals, sales funnel, Search-Based Intent, segmentation, smart content, target audience, user experience, Web Trends, website personalization, word of mouth 0 Comments

The old-style homepage that serves the same content to one and all is dead in this era of website personalization. These days, the key to generating maximum conversions from your…

5 Ways You Can Use Your Thank You Pages to Boost Conversions

October 19, 2018 brand advocate, brand loyalty, checkout page, conversion rate, conversions, customer acquisition, customer journey, customer retention, customer service, customers, landing page, lead generation, marketing funnel, personalization, retention rate, sales funnel, Social Media, social proof, social sharing, thank you page 0 Comments

Congratulations. You just closed a sale. What now? You just made a customer happy and gave her something she is going to enjoy using, which puts her in a state…

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