In the last year, Google introduced considerable changes to its ranking site. Google used the support of Artificial Intelligence for almost 30% of search queries. It has been improving the search engine’s process to deliver a better result. In this article, we would like to highlight the top 5 factors that are exceedingly important for […]
Why You Should Understand the Top 5 SEO Factors in 2019 Read More »
In part one of this series, I compared marketing attribution to the Big Bad Wolf, a once-intimidating presence that kept marketers from successfully connecting their marketing to revenue. While the act is no longer such a scary monster, the intricacies of attribution models remains a beast. Fortunately, it’s one you can easily tame with a
Understand Marketing Attribution Models | Marketo Read More »
It did not take long for the Golden State to borrow a page from the European Union’s consumer privacy rule book. And because of this, marketers need to take note about what’s happening with changes in data protection right now. It was only a few months after Europe adopted the General Data Protection Regulation in
What marketers need to understand about fines under the new California Privacy Act Read More »
WEBINAR:On-Demand Desktop-as-a-Service Designed for Any Cloud ? Nutanix Frame Search engine optimization (SEO) is a key factor in creating and layout a website if you want people to find you through the search engines. With a majority of the internet traffic starting from search engines, this is critical for most sites. There are a number
Jesse van de Hulsbeek Jesse van de Hulsbeek is the Yoast Academy lead. He creates SEO training courses and works on the Academy’s didactic methods. On Yoast.com, we talk a lot about writing and readability. We consider it a very important part of good SEO. Your text needs to satisfy your users’ needs. This, in
Posted by Joel.Mesherghi The more you understand the behaviour of your users, the better you can market your product or service — which is why Google Tag Manager (GTM) is a marketer’s best friend. With built-in tag templates, such as scroll depth and click tracking, GTM is a powerful tool to measure the engagement and success of
How to Set Up GTM Cookie Tracking (and Better Understand Content Engagement) Read More »
2 emotions exist in the Universe; love and fear. Related blog posts and resources: Love is real. Fear is illusion. Of course we experience fear but if we trust our fears, honor fear and follow fear, we live a miserable life, because we believe in a hologram, a magic trick, an illusion. This is why
SEO is a finicky thing. As the owner of a digital marketing agency, it’s a question I hear a lot. Here’s the problem: SEO made ranking high easy ten or even five years ago. Any client asking this question is stuck in this old and defunct frame of mind. So how can you best explain
How to Help Your Client Understand that Ranking Takes Time Read More »
When we talk about personalisation we envisage delivering tailored, relevant communications to the right customer at the right time to provide a richer experience. In reality, many companies are still some way off from delivering on this. The challenge for companies is that consumers have come to expect a more personalised experience from the companies
Three things marketers must understand before they personalise – Econsultancy Read More »
Dublin, Feb. 04, 2019 (GLOBE NEWSWIRE) — The “Artificial General Intelligence (AGI) Market: General Purpose Artificial Intelligence, AI Agent Platforms, and Software 2018 – 2023” report has been added to ResearchAndMarkets.com’s offering. Also known as Artificial General Intelligence (AGI), General Purpose Artificial Intelligence represents silicon-based Artificial Intelligence (AI) that mimics human-like cognition to perform a
Understand the Relationship Between AI and 5G, Edge Computing, and Blockchain Read More »
