In a recent discussion on the state of small business, White House National Economic Council Director Larry Kudlow insisted the impact of the current trade war between the U.S. and China on small businesses would be minor. Kudlow went as far as to say the economic growth would remain strong. Kudlow and Bluemercury Co-founder and CEO […]
Small Businesses Shouldn’t Be Impacted by Tariff Battle says White House Read More »
Here are highlights of announcements made at this year’s MarTech East conference in Boston: Watson Assistant for Marketing Availability. IBM is announcing the general availability of Watson Assistant for Marketing, a virtual agent it unveiled late last month. Via voice or text interaction, the Assistant lets marketers query the Watson Campaign Automation email and digital
White labeling can help SMEs/SMBs compete with the bigger players – here’s how The concept behind white label marketing is not entirely new. There are many white label services that marketing companies use to make their lives easier. The big benefit of white labeling is that it allows businesses an easy way to expand their
Why white labeling agency services offers great opportunities for SMBs Read More »
geralt / Pixabay Companies invest quite a bit in their white papers. They hire outside white paper writers or use in-house writing resources. Their subject matter experts spend time talking to the writers. A team reviews the white papers for accuracy. Another team designs graphics and layout. The web team posts the white papers to
Google is now rolling out a new look for the local panel in the mobile search results. The new look goes from the blue interface with text buttons to a white interface with rounded buttons. Here is the new look you might be able to see now when you search for a local business on
Google rolling out new white local panel in search results Read More »
We all know how important it is to maintain constant communication with potential customers. According to Salesforce, it takes about 6-8 touch points for a conversion to happen. Prior to that, your prospects are still in the decision-making process. To maintain a relationship with prospects you need to get their contact information. You also need to know
How to Boost Lead Generation and Authority with White Papers Read More »
I’ve always been hypersensitive and can get overwhelmed by thinking. I can be wholly incapacitated physically, even though a party’s going on in my head. So I like to work in cafes and public spaces to avoid losing my mind by myself in my room. But in these places I can get fidgety and distracted,
The beauty of white noise for my focus – Red Lemon Club Read More »
An African-American student, who was adopted by white parents, quitting Harvard University to denounce her own white privilege is fake news. There is no truth to a report that a black woman made the drastic decision to stop pursuing an education at Harvard because she wanted to denounce her white privilege. If the story sounds
Photo Credit: Stand-Up Sucks, LLC Roseanne Barr being hired as the new White House Press Secretary after her show’s cancellation by ABC is satirical news. There is no truth to a report that Sarah Sanders was being replaced by Barr now that she is not busy. ABC pulled the plug on the Roseanne revival after
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Michael Stelzner is the founder of Social Media Examiner, author of the books Launch and Writing White Papers and the man behind large events, such as Social Media Marketing World and Social Media Success Summit. He is also host of
