December 6th, 2017 I love Slideshare. The “YouTube of presentations” was at one point the number one destination for business owners and managers. It sported better demographics and site visitor loyalty than even LinkedIn. It was one of the top 100 most visited websites on the planet. Maybe that’s why LinkedIn bought it for $119 […]
Has LinkedIn Ruined Slideshare? | Jay Baer, Convince & Convert Read More »
Want to hit a home run on your next YouTube ads campaign? Then you’ll need to combine the right targeting options with a great ad that’s tailor-made for each specific audience. And in this post, you’re going to discover how to do just that. You’ll learn how to build YouTube ads campaigns that effectively target
The YouTube Ads Grid | Build YouTube Ads Campaigns that Convert Read More »
Posted by kerryjones In my last post, I discussed why your top funnel content shouldn’t be all about your brand. Today I’m making a 180-degree turn and covering the value of content at the opposite end of the spectrum: content that’s directly about your business and offers proof of your effectiveness. Specifically, I’m talking about
How to Write Marketing Case Studies That Convert Read More »
You don’t need me to tell you that social media marketing is important for promoting your business. If you’re reading this blog, you already know. It’s vital to communicate your message using the appropriate channels of the time – and this is unquestionably the age of social media. 2.8 billion people were using social media
How to Convert Your Social Media Followers into Paying Customers Read More »
For years, your business has thrived selling to other companies as a supplier. Those other companies would sell your product to consumers on your behalf. Everything had gone smoothly. However, now your new marketing lead wants to reap higher revenue margins by offering your product to consumers directly. Three months later, your business buyers have
Why Your B2B Sales Strategies Fail To Convert B2C Leads Read More »
Welcome to the first edition of our Expert Series! In this interview series, our goal is to bring you the most up to date tips, tricks and best practices according to the brightest people in the industry. Meet Our Expert Today we’re excited to chat about using video to boost sales with Terrance Kwok, Sales Development Manager at
How to Create Sales Videos That Convert with Vidyard Read More »
It happens all the time. You spend hour after hour building a website that people will love and buy from. Then you launch – with your expectations set pretty high – only to hear nothing but the infamous crickets at the end of the day. Frustrating, right? That’s an understatement! However, if this is something
How High-Growth Brands Convert Website Traffic With Ease Read More »
Historically, television ads have been one of the most effective ways to reach a large audience. TV broadcasts, when first introduced, reached millions of residents in ways that were never before possible. The development and popularization of the internet led to a new revolution, connecting people in new ways, and presenting an alternative to advertisers;
5 Strategies To Help You Convert To Multi-Screen Marketing Read More »
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); A new report in Google AdWords will show advertisers roughly how long it takes users to convert after clicking on
Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Convert Read More »
Salespeople are at their most valuable when interacting with customers one-on-one. They are highly trained, highly paid professionals who want to convert as many leads into sales as possible. In fact, 80% of sales people think the phone (where they can sell one on one) is the best channel for closing a deal. The problem
3 Ways You Can Use Sales Automation to Convert More Leads Read More »
