Getting paid is an essential function of any business. So your goal as a business owner should be to make it as easy as possible for customers or clients to actually send you their payments. So how do you go about accomplishing this goal? You can learn some valuable deal closing tips at an upcoming […]
DocuSign Event will Help Your Business Make It Rain Money – Small Business Trends Read More »
Over the last decade, marketers’ opinions of events have gone up and down. To some, events can be a monumental waste of money. But to many others, there’s an increasing sense of value in running expos and conferences. They bring your best customers together and attract a wider audience from your target market. It’s what
In 2017, WebDevStudios (WDS) was present at 16 WordCamps. Some we attended, while at others we conducted sessions or volunteered in some capacity. That’s just one of several ways WDS gives back to the WordPress community. As 2018 has just begun, our first WordCamp of the year is WordCamp Phoenix, February 16-17. Shayda Torabi, Director of Marketing
Our First Event of the Year Is WordCamp Phoenix 2018 Read More »
Event marketers say email is the most effective channel for promoting professional live events, such as conferences, according to recent research from Bizzabo. The report was based on data from a survey of 400 mid- and senior-level event marketers from across the globe. Some 46% of B2B marketers and 24% of B2C marketers say email
Event Marketing Trends: Promotion, Goals, Challenges Read More »
In an effort to ensure users don’t get misled or scammed in buying event tickets through third-party resellers advertising through AdWords, Google is instituting a certification process before these businesses can advertise through AdWords. Initially announced in November, the new restriction goes into effect globally today. “Unfortunately, some ticket resellers provide limited transparency in their
Google begins enforcing certification process for event ticket resellers on AdWords Read More »
Have you ever had to create a PPC campaign to hype an event? Facebook event campaigns allow you to drive event attendees by leveraging the social nature of the platform. The highly focused audience targeting means that Facebook can be highly effective during the short life of an event campaign. The goal of this blog
Does your organization produce an event of some kind that draws an audience? If there was a way to increase your audience size, generate more visibility for your brand, and boost your revenue from that event, would you be interested in trying it? There is a way to do all those things, and lots of
3 Proven Event Types Perfect For Pay-Per-View Live Streaming Read More »
Hosting an event is a great way for businesses to gain exposure. This holds true whether it’s a holiday or a special occasion for your customers, the community, or your industry. You may want to promote an event even if you’re not hosting it. For example, maybe your company will have a booth set up
Did you know that 24% of global marketing budgets were spent on events in 2017? That’s almost a quarter of your budget going to events such as: While events can be powerful for driving engagement and adoption of your brand, it can often be tricky to get consensus and clarity on how to measure the ROI
3 Strategies to Maximize the ROI of Your Next Event Read More »
For event marketers, email is an integral part of the overall strategy. In fact, studies show that 40% of marketers believe email marketing to be the most effective channel for event promotion. Stats like these prove that email marketing is still very much alive. The challenge for event marketers is to craft an email strategy
Event Email Marketing Campaigns – Tips For Optimization Read More »
