There is a new social media app in town that’s been making waves recently. If you happen to use Twitter and Facebook, you may have noticed a lot of recent buzz over an app called Vero. Vero, which is the Latin word for “Truth,” is a photo-sharing social media app created by the Lebanese billionaire, Ayman Hariri. […]
Social Media App Vero is So Popular it Might Kill Facebook and Instagram Read More »
It’s a troubling sign when Facebook publishes research to answer a serious question, one that we’ve all likely been trying to avoid for some time now: “Is social media bad for us?” Let’s not forget that social media has made a positive impact on how we interact with people, how we consume interesting and timely
When it comes to social media and marketing automation, there are ways to win big. However, there have also been some runaway dumpster fires. via GIPHY Remember AT&T’s super-spammy debacle called the “Ticket Chasers” program? It was a chance for people to win free NCAA tickets. They outsourced the campaign to a contractor, who then
Social Media Automation Is Bad, and Other Marketing Lies Read More »
Running a social marketing campaign is a great way to build your email list and generate more engagement with customers and fans. A social media contest could be as simple as running a small sweepstakes, or as complex as running a photo contest that includes social sharing, Instagram entry, and voting capabilities. The good news
The Top 5 Apps For Your Next Social Media Contest Read More »
There is a growing body of evidence to show that consumers are increasingly sharing content privately, for example through messaging apps such as WhatsApp and Messenger, rather than on publicly accessible social networks where brands can more easily listen to, and track, what is being said about them, and what is being shared. The second report in our Marketing
Photo Credit: WWE Finn Balor was one of the three participants that started the WWE Elimination Chamber match. However, what caught the attention of social media was his blue attire. Some commented that it looked reminiscent of what Dave Bautista wore in his last run with the company. Maybe, Bautista will return to WWE and
Social media is one of those “a lot of things to a lot of people” type of thing. To one person, it’s a way to keep up with their friends. For another, keeping up with trends. -And for some, it’s a way of getting a hold of a company when things go bad, or
Are you looking for ways to broaden your social media marketing scope in 2018, or to offset potential traffic declines caused by Facebook’s algorithm shifts? If so, Pinterest could be the platform for you – in this post, we’re going to look at some of key benefits of the visual-focused platform, and how some unexpected
Why Pinterest Could be Hidden Social Media Marketing Gem for Your Brand Read More »
There’s a lot of buzz about the crackdown by the FTC on sponsored posts in social media. If you’re not aware yet, here’s the deal: The FTC is now carefully monitoring all social media and blog commerce, including live-streams and giveaways. Any post that involves endorsement or mention of a brand must demonstrate clear disclosure
Why Tougher FTC Regulations are a Good Thing for Social Media Marketing Read More »
When you’re a business entity, posting on social media is sometimes easier said than done – it’s not like you’re posting on your personal Facebook account or tweeting on your Twitter timeline where anything goes. For one, you want to convey a professional yet friendly tone when speaking to your target market. You also need
A Guide to Creating Compelling and Engaging Social Media Posts [Infographic] Read More »
