Did you know Andy Crestodina spends 150 hours on his annual blogger study? (This truly blew my mind – and it’s just one of the many insights I gleaned from a recent podcast with Andy on the Inbound Success podcast on original research. Absolutely worth a listen!) While I can’t quantify how much time I […]
10 (Mostly) Quick Wins to Steal for Your Original Research Project Read More »
Do you hear that spooky rustling of the leaves outside your window? It’s artificial intelligence and machine learning, creeping around in the marketing woods like a Blair Witch comprised solely of ones and zeroes. The story advanced by MarTech companies is that robot marketing assistants, powered by the big data gleaned
Who Wins the Marketing Fight Between Robots and Artisans? Read More »
Photo Credit: NBC On The Voice, Kelsea Johnson gave an emotional rendition of “Rise Up” by Andra Day for her knockout performance. Sharane Calister delivered a powerful performance of “All I Could Do Was Cry.” Alicia Keys said there is more to bring out in Sharane. Alicia said Sharane always rises to the occasion. Alicia
Kelsea Johnson’s Emotional Cover Of Andra Day’s ‘Rise Up’ Wins Knockout Round Read More »
Photo Credit: NBC Justin Kilgore joined with Molly Stevens for their Voice battle on a performance of “Burning House” by Cam. Kelly Clarkson picked Justin as the winner of the battle. Kelly said both are so emotional and that they both sound vulnerable. Kelly said Molly has an indigo girl greatness. Kelly believed that Justin
Justin Kilgore Wins Battle With Molly Stevens On Duet Of Cam’s ‘Burning House’ Read More »
Are you looking for some smart and easy SEO wins in 2018? Who isn’t? This is a great time to knock down the cobwebs in your search engine optimization (SEO) efforts with some good old-fashioned spring cleaning. Sure, producing great content can be loads of fun, and link building can deliver powerful results, but sometimes you
5 easy but smart SEO wins to boost content and link-building efforts Read More »
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
Quora ad-targeting options, Pepsi wins Twitter’s #BrandBowl & more Read More »
Searches for “Super Bowl ads” are about to heat up as we head into Sunday. People turning to Google and Bing for information about the official Super Bowl Lii commercials will find very different treatments of the results on each of the engines. Here’s a look at how those results compare. Going in alphabetical order, we’ll
Who wins? Google & Bing’s ‘Super Bowl ad’ search results are quite different Read More »
How well does your ecommerce website convert? On average, ecommerce sites in the United States convert at about a 3% rate. If you’re hovering somewhere around that number, you might think your website is already optimized for high conversions. Even if you think you’re doing well, there’s always room for improvement. In fact, some of
Grumpy Cat — or at least the company behind the internet-famous feline — just won a major copyright and trademark infringement lawsuit against a beverage company that used the cat’s name and image without permission. The family-owned beverage company, Grenade, actually had an initial agreement with Grumpy Cat Limited to sell a beverage called the
Grumpy Cat Wins $710,001 in Trademark Lawsuit Against Small Beverage Business Read More »
An important ruling was issued last Friday in the 4-year old patent infringement lawsuit that SEO platform BrightEdge filed against competitor Searchmetrics. The California federal court judge sided with defendant Searchmetrics, ending a long and expensive court battle. At issue in the federal case were five patents Brightedge claimed were being infringed upon by competitive
Searchmetrics wins important victory in patent infringement lawsuit Read More »
