I write a bunch of guest posts. Usually I see 2-5 guest posts of mine published daily. Meaning I receive hundreds of comments on my guest posts monthly. Toss in the 30-80 to even 100 plus comments I receive on my posts at Blogging From Paradise and you get the idea I have a few […]
1 Skill to Develop for Moving Up in Blogging Circles Quickly Read More »
Welcome to the new age of marketing where you are the brand. You can run and hide but you can’t escape the need to build your personal profile. We all know people buy from people. People also tweet with other people, they connect on LinkedIn with other people, they live video stream, Instagram and Snapchat with other
Who Are You? The What, Why and How to Develop Your Personal Brand [Podcast] Read More »
The outcome is the result of two powerful forces in the evolution of information retrieval: artificial intelligence — especially natural language processing — and crowdsourcing. Computer algorithms interpret the relationship between the words we type and the vast number of possible web pages based on the frequency of linguistic connections in the billions of texts
Does your website have these 27 features? Websites are probably the single most important piece of digital real estate for your organisation. Your LinkedIn company page and Twitter profile may be important, but ultimately the destination you want to bring people to is your website. That means it is critical that your website is delivering
26 essential features to note before you develop a website [Infographic] Read More »
One of the frequent reasons given for ignoring search engine optimization is this: “We’re not selling to bots, we’re selling to people.” This argument highlights an ignorance of the role that SEO plays in modern digital marketing and development, an ignorance that is unfortunately difficult to dissuade. Years ago, the search engine bots that crawled
Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Unfortunately, Twitter is also one of the most difficult platforms for many to understand and master. However, the results
Twitter for Business – How to Develop Your Strategy, Plan, and Persona [Podcast] Read More »
Some are already using the technology in their efforts June 28, 2017 | Advertising & Marketing | Artificial Intelligence Marketers are investing heavily in content marketing, and many are looking to emerging technologies like artificial intelligence (AI) to help shape their strategies, new research suggests. Data from BrightEdge, an enterprise search engine optimization (SEO) and
More Marketers Look to AI to Help Develop Content Marketing Strategies Read More »
Mental toughness, determination, willpower, perseverance… whatever words you use, the ability to overcome roadblocks, to push through doubt and fear and hesitation and keep working hard to achieve long-term goals is what sets successful people apart. So how can you develop greater mental toughness? The first step is to realize that you always — always
Develop Tremendous Mental Toughness: A Navy SEAL Explains the 40 Percent Rule Read More »
NOW UPDATED! This post was updated for 2017 with more in-depth content, templates and examples on how to craft the perfect buyer persona. Enjoy! Have you ever yelled over and over again to an acquaintance and found yourself wasting words on deaf ears? It’s almost as bad as wasting precious revenue on marketing strategies with
If you read a piece of your company’s content out loud at a conference – with no introduction, and no attribution ‒ would the audience recognize it as yours? That’s the ultimate test of a brand “voice.” The conference challenge might be a bit unrealistic, but it’s still a worthy goal. Everything you publish should
