Era

How to Improve Website Engagement in the Era of Information Overload

Despite the best efforts of marketers who spend hours crafting click-bait headlines for social media, most of us scroll straight past them. Unfortunately, this is the most likely behavior of your customers too. The information overload epidemic is real and it’s posing a dilemma for marketers who are desperately searching for attention. How do you […]

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In the digital era, convert customer frustration into conversion

A single bad review can have a huge impact on your business, which is why customer service is key. A customer journey map can help improve conversion Are you facing issues while trying to provide a stellar customer experience? Clearly, the onus is on the businesses to rectify this situation quickly because customer experience has

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Brand Safety in the Era of Consumer Activism

In November 2016, a then-anonymous social media account called Sleeping Giants (I’m a co-founder) began an unusual campaign: tweeting at brands whose ads were appearing on Breitbart. Each tweet featured a screenshot of the ad sitting next to outrageous headlines, such as “Birth Control Makes Women Unattractive and Crazy” and “Political Correctness Protects Muslim Rape

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The new era of personalized marketing is here. Are you ready to adapt?

Personalization stats for 2018 and 2019 show that brands can stay competitive only through a personalized approach to every customer Today more than ever before, customers are critical of the experiences they get. They want brands to treat them as personalities both online and offline. They no longer accept average offerings and consider customer service

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SEO Veteran Launches New Era “Digital Growth Agency” Amplify Growth Lab

Amplify Growth Lab releases information on how its New era digital growth agency seeks to offer a “smarter” approach in a market saturated with fee sucking behemoths. Further information can be found at https://growth.org.uk London, United Kingdom, May 22, 2019 –(PR.com)– Earlier today, Amplify Growth Lab announced the launch of its new “New era digital

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We’re Enabling a New Era of Hospitality, Says Toast CEO

“We’re enabling what we call this new era of hospitality,” says Toast CEO Chris Comparato. “We’re investing heavily in R&D. This is a massive opportunity and the restaurant community is a massive market. The market is untapped and we’re in the early days of a major transformation across the entire industry. For us in many

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