Using Market Research to Maximize Social Media Campaigns These days, it’s hard to consider a world without social media. Our lives are so digitally interconnected that existing outside that vacuum often leaves the few Luddites who remain out of touch and out of reach, unaware of what the rest of the world is doing and […]
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LoboStudioHamburg / Pixabay When was the last time you searched your name using an online search engine? What did you find? Were you happy with how your personal brand was represented or did you find someone else with the same name and a questionable background? Here are some important guidelines for protecting and stewarding your
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With every other Instagram star being a social media guru these days, it’s common for businesses to ask themselves whether they should look into outsourcing their social media efforts. The day-to-day tasks of running a business are generally enough for the average CEO, causing social media marketing to fall short on the priority calendar. Social
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You can maximize brand awareness by branding your social media posts – here are four important notes on social branding. Source link
4 Ways to More Effectively Brand Your Social Media Posts and Presence Read More »
“The biggest pain point for media companies today with regards to cross-media campaigns is the execution,” says Susie Hedrick who is SVP of North America Sales at WideOrbit. “The more complex the sale, the more complex the buy, the harder it gets.” Susie Hedrick, SVP Sales, North America at WideOrbit, recently discussed the challenges of
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The internet and social media has revolutionized the way brands – specifically – retailers, interact with their audience. What was once a monologue finally turned into a conversation between brands and their target audience, which is a massive shift for brands. Retailers are now able to engage with their customers openly by asking them questions and getting
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When in doubt about your marketing strategy, turn to the social media experts. Often the best way to learn about a craft is from someone who has been in your shoes before. Social media marketing is becoming increasingly pivotal for businesses around the world. More emails are being sent and more blog posts are being
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Here are some expert tips to help boost your holiday marketing efforts, covering a range of campaign types and processes. Source link
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It’s Time To Let Go Of Your Brand Message On Social Media Advertising and promoting your products on social media requires an entirely new mindset from advertising on other platforms. If you’re used to advertising in print media, on radio or on TV, be forewarned: social media is a much different animal. For one, advertisers are no
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