Marketing School podcast

Does Podcast Advertising Actually Work?

If you’ve ever tuned in to Tim Ferriss’s popular podcast, The Tim Ferriss Show, you’ve probably heard an advertisement for MeUndies, LegalZoom, Athletic Greens or any of the other notable brands that shell out big bucks for as little as 15 seconds of his air time. But is it worth it? Could podcast advertising really […]

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How Writing One Piece of Remarkable Content Can Change Your Business…and Your Life

Inspire, educate, entertain. If you keep these three words in mind while you build your business, you open yourself to tremendous possibilities when it comes to content. Books, blog posts, classes — any creation with which you can provide value — can change your opportunities. Whether it’s for social media or your website, if you’re

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The #1 Marketing Strategy for 2019: The Content Sprout Method

Nowadays there’s so much attention coming from all these different sources and so many things vying for your attention, right? How can a content producer keep up? When I watch Netflix, sometimes I’ll take out my phone and start watching YouTube videos…then all of a sudden I’m watching an Instagram video. And if you have

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How to Build Links with Influencer Outreach

Influencer marketing burst into the digital sphere a few years ago. It was just in time, as people were increasingly tuning out ads, and brands needed a new way to reach their audience. Since then it’s grown to be a number one marketing strategy for many. You probably already know about some of the benefits

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