Social media marketing

5 Marketing Lessons from Daily Harvest’s Journey to Shipping One Million Smoothies

Launched in 2015, Daily Harvest has become one of the fastest growing direct-to-consumer food brands in the world.  It’s an incredible story. But just how did Daily Harvest transition from solving a meal-prep problem for founder Rachel Drori to being in over 100,000 kitchens across the U.S.? In this post, we take a look at […]

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5 common IGTV marketing mistakes

IGTV is taking off, allowing marketers to engage new audiences with video content. But what are the mistakes you should avoid? Video marketing is perhaps the best type of online marketing currently available to brands, influencers, and other active internet users. What could be more effective than video marketing though? Maybe video marketing combined with

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The Pros and Cons of Athletes as Social Media Influencers

The Pros and Cons of Athletes as Social Media Influencers Due to their high-profile roles, athletes have always been key influencers on social and cultural issues. And now, thanks to the extended reach of social media platforms, they are finding that they can have a voice on just about any issue. With a single tweet or a

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News Roundup 23rd August 2019

Facebook rolling out ‘Clear History’ tool, Twitter blocks Chinese state-backed accounts, YouTube removing chat function, New LinkedIn Live guide, Twitter’s new video ad bid and Facebook’s new movie ad tools This week has seen Facebook finally announce the rollout of its ‘Clear History’ tool, which will enable users to have more control over their off-site

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The 4 Best Practices of Healthcare Social Media Marketing for 2020

Healthcare social media marketing has evolved significantly over the past decade. In fact, a 2013 survey found that social media was blocked for 59% of professionals working in hospitals. Since then, healthcare organizations have increasingly used social media to engage with their communities, recruit employees, and increase patient satisfaction. According to a WEGO health behavioral

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Top 5 Social Media Marketing Tools To Grow Your Business

Social media has become an imperative part of our daily lives. And marketers know that the best way to connect with their audiences is to go where they go. This indicates meeting and interacting with them on social channels. Today 3.8 billion people or 45% of the global population use social media. Below are some

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The Twitter Redesign Is About Way More Than Just a Better User Interface

The Twitter Redesign Is About Way More Than Just a Better User Interface It’s hard to believe, but Twitter has already been around more than a decade now. And in that time, it has changed remarkably little. Sure, there may have been changes to the positioning of the search bar or the appearance of profiles,

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