Social Media News

LinkedIn Ads Year in Review: 2018 Updates

LinkedIn Ads is a great way for advertisers to reach professionals with robust targeting specific to career and business audiences. B2B advertisers especially love LinkedIn because it enables them to adequately target decision-makers in ways that aren’t available on other social platforms. In an effort to keep up with the emerging ways in which users …

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Loads of New Facebook Retargeting Features Are Coming Soon

I was digging around Facebook Analytics the other day and noticed that some new and extremely powerful features for Facebook advertisers look like they’re just around the corner. I couldn’t find anyone on the Internet talking about this new set of features, so I want to put a prediction I made at the office the …

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SG How E commerce Companies Can Drive Sales with Messenger Facebook Chatbots

How E-commerce Brands Can Drive Sales with FB Messenger Chatbots

Artificial Intelligence (AI), neuro-linguistic programming (NLP) and Machine Learning (ML) all sound like visions of the future. Or at least something reserved for the elite programmers and smartest engineers at companies like Google, Amazon and SpaceX. The reality is that chatbots are bringing these innovations to everyone. While these technologies are still young, they have …

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