facebook ads

How to Get the Cheapest Facebook Ads Without Sacrificing Quality

When you’re doing Facebook advertising, or any type of advertising, your objective is not to get a win right out of the gate. That’s typically not going to happen. Your objective is to find some semblance of traction and start bringing the numbers up over time while looking for key spots to optimize. Time is …

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7 New Changes All Marketers Need to Know

Facebook Ads is one of the top PPC platforms right now. With more than 7 million brands currently advertising on the platform trying to reach their audience among Facebook’s 1.59 billion daily active users, this isn’t too surprising. The ad system, after all, is versatile and holds a lot of potential. Advertisers are able to …

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Facebook Earned $1.6 Billion From Hate Groups It’s “Trying” To Fight

If you talk about Facebook, its latest mindset is all about user privacy, fighting fake news and hate speech on its platform. But at the same time, the company can’t stop earning money from the so-called groups that want to promote hate speech via the internet. According to a new report by Sludge, the social …

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Smarter Media Buying: Interviews with Experts – YellowHammer

We are working to assist you with smarter media buying using Interviews with Experts. Here is Part Two in the interviews with Media Buyer Experts. In Part One, (Interview with Userbase), we covered general Media Buying strategies, best practices, and the dangers of fraud. Here in Part Two, we are interviewing Kirsten Samuelson-Roberts, from YellowHammer. …

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5 Ways to Re-Engage Those Long-Lost Customers

If you ask most advertisers and businesses about their digital sales funnel or ad their ads funnels, they’ll typically list some variation of the following steps: Discovery Research/consideration Purchase/decision Some funnels are more complex, involving additional lead stages or interest steps, but despite the numerous (and seemingly endless) variations that I’ve seen, they all almost …

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Top 10 ways to Successful Dental Practice Marketing Strategy

Many people seem to hate going to the dentist and I am one of them. I was in the midst of major dental work when my dentist of nearly two decades decided to retire. While I wished him a good, much-deserved retirement, I was sad to be on the hunt for a new dentist. Top …

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