Steve Rayson

The Definitive Solopreneur Content Curation Guide

Are you a business or marketing team of one worried about your business’s visibility in today’s content-filled world? Don‘t sweat it! Use content curation to keep your brand visible on existing owned, social, and third party media even if your resources are limited. Content curation assembles, selects, categorizes, comments on, and presents the most relevant …

The Definitive Solopreneur Content Curation Guide Read More »

Cinderella Makeover Content Marketing: How To Transform Neglected Content

Have you ever started improving a piece of long playing content only to find that you’ve invested more work than you did creating the original? Yet you keep going because you know that this unloved or under-loved piece of content will reward your efforts with measurable results over time. Don’t give me that “I doubt …

Cinderella Makeover Content Marketing: How To Transform Neglected Content Read More »

Content Idea Generation: 3 Super Easy Steps

If you’re like most content creators, bloggers and writers, at some point you’ve stared at the blank screen cursing the flashing cursor because you have no content inspiration. I wish I could tell you that I had a magic Harry Potter type spell that would instantaneously transmit your creativity into tangible format. But alas like …

Content Idea Generation: 3 Super Easy Steps Read More »

Top 2017 Facebook Content – How You Can Improve Yours

While organic Facebook reach is declining, as a marketer, you still need to be actively engaged on the platform. The best way is to understand what kind of Facebook content ranks best for shares and engagement. Steve Rayson of BuzzSumo has crunched the numbers to get you this information. Due to its global reach and …

Top 2017 Facebook Content – How You Can Improve Yours Read More »

How To Improve Your Winning B2B Content Marketing Distribution [Case Study]

5 B2B Content Marketing Distribution Tactics You Can Use Need to improve your stellar B2B content marketing distribution?   Of course you do!  Before you pull out your spreadsheet to show me that your content yielded above average results for your business, consider how you’d feel if the opposite were true. Even worse if your …

How To Improve Your Winning B2B Content Marketing Distribution [Case Study] Read More »

Crowd Pleaser Content 1 e1495478213215

Crowd Pleaser Content Defined – Heidi Cohen

How To Create Content To Attract Readers, Shares & Search Does your content suffer from a lack of love? Feel like you’re on a never-ending treadmill where your content fails to gain traction such as backlinks, influencer love and social shares? Don’t worry—you’re not alone. You need crowd pleaser content. It’s one of the 5 core …

Crowd Pleaser Content Defined – Heidi Cohen Read More »